google_ads_monitoring_zero_conversions
Diagnose a Google Ads campaign with zero conversions by analyzing tracking setup, bidding alignment, funnel bottlenecks, delivery issues, and wasteful search terms, then generate an action plan to fix conversion acquisition.
Instructions
Diagnose a Google Ads campaign that is not acquiring conversions by composing tracking config, bidding alignment, last-7-days funnel, delivery diagnostics, and search-term quality. Returns {campaign_id, conversion_tracking:{total_actions, enabled_actions, has_issue, actions}, bidding_cv_alignment:{strategy, is_smart_bidding, cv_tracking_configured, issue}, funnel:{period:'LAST_7_DAYS', impressions, clicks, conversions, cost, ctr, cvr, bottleneck ('no_delivery'|'no_clicks'|'no_conversions'|None)}, delivery_diagnosis:{issues, warnings, recommendations}, search_term_quality:{total_terms, zero_cv_terms, zero_cv_cost, top_wasteful_terms} (null when clicks==0), status ('critical'|'warning'|'healthy'), issues:[strings], summary, suggested_workflow?, recommended_actions:[{priority, action, description}]}. The evaluation window is hardcoded to LAST_7_DAYS. Read-only; generates an action plan but does not execute anything. For CPA monitoring use google_ads_monitoring_cpa_goal; for CV-count monitoring use google_ads_monitoring_cv_goal.
Input Schema
| Name | Required | Description | Default |
|---|---|---|---|
| customer_id | No | Google Ads customer ID as a 10-digit string without dashes (e.g. '1234567890'). Optional — falls back to GOOGLE_ADS_CUSTOMER_ID / GOOGLE_ADS_LOGIN_CUSTOMER_ID from the configured credentials when omitted. | |
| campaign_id | Yes | Campaign ID as a numeric string without dashes (e.g. '23743184133'). Obtain via google_ads_campaigns_list. |