google_ads_monitoring_zero_conversions
Diagnose a Google Ads campaign with no conversions by checking tracking, bidding, funnel, delivery, and search terms. Returns status, issues, and prioritized actions to fix it.
Instructions
Diagnose a Google Ads campaign that is not acquiring conversions by composing tracking config, bidding alignment, last-7-days funnel, delivery diagnostics, and search-term quality. Returns {campaign_id, conversion_tracking:{total_actions, enabled_actions, has_issue, actions}, bidding_cv_alignment:{strategy, is_smart_bidding, cv_tracking_configured, issue}, funnel:{period:'LAST_7_DAYS', impressions, clicks, conversions, cost, ctr, cvr, bottleneck ('no_delivery'|'no_clicks'|'no_conversions'|None)}, delivery_diagnosis:{issues, warnings, recommendations}, search_term_quality:{total_terms, zero_cv_terms, zero_cv_cost, top_wasteful_terms} (null when clicks==0), status ('critical'|'warning'|'healthy'), issues:[strings], summary, suggested_workflow?, recommended_actions:[{priority, action, description}]}. The evaluation window is hardcoded to LAST_7_DAYS. Read-only; generates an action plan but does not execute anything. For CPA monitoring use google_ads_monitoring_cpa_goal; for CV-count monitoring use google_ads_monitoring_cv_goal.
Input Schema
| Name | Required | Description | Default |
|---|---|---|---|
| campaign_id | Yes | Campaign ID as a numeric string without dashes (e.g. '23743184133'). Obtain via google_ads_campaigns_list. | |
| customer_id | No | Google Ads customer ID as a 10-digit string without dashes (e.g. '1234567890'). Optional — falls back to GOOGLE_ADS_CUSTOMER_ID / GOOGLE_ADS_LOGIN_CUSTOMER_ID from the configured credentials when omitted. |