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google_ads_schedule_targeting_list

Retrieve ad schedule targeting criteria for a Google Ads campaign, including day of week, hour range, and bid modifier. Use to audit schedule coverage or collect criterion IDs for updates.

Instructions

List the ad-schedule (day-of-week + hour-of-day) targeting criteria attached to a Google Ads campaign. Returns one row per schedule criterion with criterion_id (string), day_of_week (string form of the DayOfWeek enum, e.g. 'MONDAY'..'SUNDAY'), start_hour (integer 0-23), end_hour (integer 0-24; 24 denotes end-of-day), start_minute and end_minute (string form of the MinuteOfHour enum: 'ZERO', 'FIFTEEN', 'THIRTY', or 'FORTY_FIVE'), and bid_modifier (float, or null when unset). Read-only; returns an empty list when the campaign has no schedule targeting (meaning: 24/7 delivery). Use this to audit schedule coverage or collect criterion_ids before calling google_ads_schedule_targeting_update (which is what you use to add or remove entries). For device-level modifiers use google_ads_device_targeting_get; for geo targeting use google_ads_location_targeting_list.

Input Schema

TableJSON Schema
NameRequiredDescriptionDefault
customer_idNoGoogle Ads customer ID as a 10-digit string without dashes (e.g. '1234567890'). Optional — falls back to GOOGLE_ADS_CUSTOMER_ID / GOOGLE_ADS_LOGIN_CUSTOMER_ID from the configured credentials when omitted.
campaign_idYesCampaign ID as a numeric string (e.g. '23743184133'). Required — schedule targeting is always scoped to a single campaign. Obtain via google_ads_campaigns_list.
Behavior5/5

Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?

No annotations are provided, so the description carries full burden. It discloses that the tool is read-only, returns an empty list when no schedule targeting (meaning 24/7 delivery), and describes the output structure. No contradictions.

Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.

Conciseness5/5

Is the description appropriately sized, front-loaded, and free of redundancy?

The description is a single well-structured paragraph that front-loads the purpose, then details output, behavior, usage guidance, and sibling references. Every sentence adds value, no fluff.

Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.

Completeness5/5

Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?

Given the tool's simplicity (2 parameters, no output schema), the description covers all necessary aspects: purpose, output structure, read-only nature, empty list behavior, parameter details, and usage context. Completely adequate for an agent to select and invoke correctly.

Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.

Parameters4/5

Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?

Schema coverage is 100% but the description adds valuable context: customer_id can be omitted (falls back to credentials), campaign_id is required and can be obtained via google_ads_campaigns_list. This helps the agent understand parameter defaults and sources.

Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.

Purpose5/5

Does the description clearly state what the tool does and how it differs from similar tools?

The description clearly states it lists ad-schedule targeting criteria attached to a campaign, specifies the output fields (criterion_id, day_of_week, etc.), and distinguishes from sibling tools like google_ads_schedule_targeting_update, google_ads_device_targeting_get, and google_ads_location_targeting_list.

Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.

Usage Guidelines5/5

Does the description explain when to use this tool, when not to, or what alternatives exist?

It explicitly states when to use this tool (audit schedule coverage, collect criterion_ids before update) and when to use alternatives (device-level modifiers use google_ads_device_targeting_get, geo targeting use google_ads_location_targeting_list).

Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.

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