Skip to main content
Glama

google_ads_campaigns_list

List Google Ads campaigns with optional status filtering. Returns IDs, names, statuses, channel types, and budgets for auditing account structure.

Instructions

Lists campaigns in a Google Ads account with optional status filtering. Returns one row per campaign with id, name, status, channel_type (SEARCH / DISPLAY / VIDEO / etc.), bidding_strategy_type, serving_status, primary_status, and daily_budget. Read-only. Use this to audit account structure or find a campaign_id before calling campaigns.get / update / update_status. For a single campaign's full details use google_ads_campaigns_get instead.

Input Schema

TableJSON Schema
NameRequiredDescriptionDefault
customer_idNoGoogle Ads customer ID as a 10-digit string without dashes (e.g. '1234567890'). Optional — falls back to GOOGLE_ADS_CUSTOMER_ID / GOOGLE_ADS_LOGIN_CUSTOMER_ID from the configured credentials when omitted.
status_filterNoRestrict results to campaigns with this status. Omit to return all statuses including REMOVED.
Behavior4/5

Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?

Declares 'Read-only' and describes optional filtering, but no annotations exist; still sufficient for a list operation.

Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.

Conciseness5/5

Is the description appropriately sized, front-loaded, and free of redundancy?

Two concise sentences, front-loaded with purpose, no wasted words.

Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.

Completeness5/5

Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?

Given low complexity (2 params, no output schema), description fully covers purpose, usage, and return fields; no gaps.

Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.

Parameters3/5

Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?

Schema coverage is 100% and description adds no extra detail beyond restating optional status filtering; baseline 3 applies.

Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.

Purpose5/5

Does the description clearly state what the tool does and how it differs from similar tools?

Description clearly states it lists campaigns with optional status filtering, specifies returned fields, and distinguishes from sibling tools like campaigns_get.

Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.

Usage Guidelines5/5

Does the description explain when to use this tool, when not to, or what alternatives exist?

Explicitly says use for auditing or finding campaign_id before other calls, and directs to campaigns_get for full details, providing clear when-to-use and alternatives.

Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.

Install Server

Other Tools

Latest Blog Posts

MCP directory API

We provide all the information about MCP servers via our MCP API.

curl -X GET 'https://glama.ai/api/mcp/v1/servers/logly/mureo'

If you have feedback or need assistance with the MCP directory API, please join our Discord server