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google_ads_conversions_remove

Stop a Google Ads conversion action from counting toward Conversions by removing it. The action is archived (status=REMOVED), historical data persists, and you can re-enable it later with an update.

Instructions

Archive (status=REMOVED) a Google Ads conversion action. Returns {resource_name} of the removed row. Destructive — historical data remains but the action stops counting toward 'Conversions'. Re-enabling requires google_ads_conversions_update with status='ENABLED'. For soft-hide that keeps the row visible use google_ads_conversions_update with status='HIDDEN'.

Input Schema

TableJSON Schema
NameRequiredDescriptionDefault
customer_idNoGoogle Ads customer ID as a 10-digit string without dashes (e.g. '1234567890'). Optional — falls back to GOOGLE_ADS_CUSTOMER_ID / GOOGLE_ADS_LOGIN_CUSTOMER_ID from the configured credentials when omitted.
conversion_action_idYesConversion action ID as a numeric string (e.g. '987654321'). Obtain via google_ads_conversions_list.
Behavior5/5

Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?

With no annotations, the description fully discloses destructive nature, that historical data persists, that conversions stop counting, and that re-enabling is possible via an update. It also states the return value. This is thorough behavioral disclosure.

Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.

Conciseness5/5

Is the description appropriately sized, front-loaded, and free of redundancy?

Four sentences with every sentence carrying essential information: operation, return value, destructive effect, and alternative. No redundancy or fluff.

Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.

Completeness5/5

Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?

For a destructive operation with simple parameters, the description covers purpose, effects, return, recovery path, and alternative. No critical gaps remain even without an output schema or annotations.

Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.

Parameters3/5

Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?

Schema coverage is 100% for both parameters, with clear descriptions in the schema. The tool description doesn't add new parameter-level details, so baseline 3 applies.

Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.

Purpose5/5

Does the description clearly state what the tool does and how it differs from similar tools?

The description opens with 'Archive (status=REMOVED) a Google Ads conversion action', which clearly identifies the verb and resource. It also distinguishes itself from sibling update tool by contrasting status=REMOVED with status=HIDDEN.

Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.

Usage Guidelines5/5

Does the description explain when to use this tool, when not to, or what alternatives exist?

Explicitly names the alternative: 'For soft-hide that keeps the row visible use google_ads_conversions_update with status=HIDDEN.' It also explains re-enabling via google_ads_conversions_update, giving clear when-to-use context.

Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.

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