win_back_email
Reconnect with past clients by sending a personal, warm re-engagement email. Briefly acknowledge the gap and close with a soft open-ended ask, not a pitch.
Instructions
Write a short, warm re-engagement email to a past client you haven't worked with in a while (6+ months). Distinct from availability_announcement (broadcast to all past clients) and reactivation_email (cold prospect from a mid-pitch conversation) — this is a targeted, personal one-to-one note to someone you've already delivered results for. The gap is acknowledged briefly and lightly, not apologised for. Closes with a soft open-ended ask ('are you working on anything at the moment?'), not a pitch. Does not count against your monthly draft limit.
Input Schema
| Name | Required | Description | Default |
|---|---|---|---|
| client_name | Yes | First name or full name of the past client | |
| last_project | Yes | Brief description of the last project you delivered for them (e.g. 'the rebranding project', 'your SaaS MVP') | |
| time_elapsed | No | Optional: how long since you last worked together (e.g. 'six months', 'about a year'). If omitted, the email keeps it vague. | |
| value_hook | No | Optional: a specific, genuine reason to reach out now — a result you achieved that you want to share, something relevant you noticed about their business, a new capability that fits their context. Makes the email feel timely rather than random. | |
| service_to_offer | No | Optional: if there's a specific type of work you're hoping to pick up with them, name it (e.g. 'a second phase', 'ongoing SEO', 'a campaign for Q4'). If omitted, the email stays open-ended. | |
| your_name | No | Optional: your name for the sign-off |