The words and hashtags inside the brand’s TikTok mentions
tiktok_mention_top_termsRetrieve top keywords and hashtags from TikTok captions mentioning a brand. Use the language of mentions to shape content and engagement.
Instructions
The top 20 KEYWORDS and the top 20 HASHTAGS appearing in the captions of the posts that mention this brand. It is what people say when they talk about it, rather than which posts they said it in. Two TikTok endpoints behind one tool because they take identical parameters and answer the same question at two granularities; kind:'KEYWORDS' or kind:'HASHTAGS' calls only one. Counted across the top 1,000 mentioning posts of the last 90 days, so this is the language of the mentions and not of TikTok at large. Same BUSINESS-account precondition as every mentions tool. NEEDS THE TIKTOK ACCOUNT AUTHORIZATION with the brand-insights permission. Read-only, free.
Input Schema
| Name | Required | Description | Default |
|---|---|---|---|
| kind | No | default BOTH, which makes two calls | |
| regions | No | two-letter codes to narrow which mentioning posts are counted |