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hermoso-ai

Hermoso

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Search LinkedIn ads

search_linkedin_ads
Read-only

Search LinkedIn Ad Library by company, keyword, or company ID. Returns ad details with impression counts for targeted B2B research.

Instructions

Structured LinkedIn Ad Library search by company name, keyword, or companyId — use for a targeted B2B pull; use research_ads for open-ended research. Returns compact JSON {advertiser, headline, description, cta, link, media, dates, impressions} per ad — LinkedIn is the one library exposing real impression counts. Spends ScrapeCreators credits (~1).

Input Schema

TableJSON Schema
NameRequiredDescriptionDefault
limitNomax ads returned (1–25, default 8)
companyNoadvertiser company name
keywordNokeyword across all advertisers
companyIdNoLinkedIn company id (numeric) when the name is ambiguous
countriesNoCSV of 2-letter codes like 'US,CA'; omit or 'ALL' = worldwide

Output Schema

TableJSON Schema
NameRequiredDescriptionDefault
adsNothe compact ad objects ({advertiser, headline, description, cta, link, media, dates, impressions})
foundNototal ads found upstream
Behavior5/5

Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?

Beyond annotations (readOnlyHint, openWorldHint), the description adds return format, a unique feature (real impression counts from LinkedIn), and credit cost (~1), fully disclosing behavior.

Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.

Conciseness5/5

Is the description appropriately sized, front-loaded, and free of redundancy?

Two sentences: first defines purpose and sibling distinction, second details output and cost. No wasted words, front-loaded with purpose.

Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.

Completeness5/5

Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?

Given the output schema exists (referenced as compact JSON), annotations, and description covering parameters, usage, and cost, it is fully complete for an agent to select and invoke correctly.

Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.

Parameters4/5

Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?

Schema coverage is 100%, so baseline is 3. The description adds context by mentioning search methods (company, keyword, companyId) and implying limit, which adds value over the raw schema.

Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.

Purpose5/5

Does the description clearly state what the tool does and how it differs from similar tools?

The description clearly states the tool searches the LinkedIn Ad Library by company name, keyword, or companyId, and explicitly distinguishes it from sibling research_ads, which is for open-ended research.

Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.

Usage Guidelines5/5

Does the description explain when to use this tool, when not to, or what alternatives exist?

It provides explicit guidance: 'use for a targeted B2B pull; use research_ads for open-ended research', directly telling the agent when to use this tool vs the alternative.

Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.

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