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hermoso-ai

Hermoso

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Mine customer angles

mine_angles
Read-only

Mine real customer language from Reddit, TikTok, and reviews to generate ranked angles with verbatim proof quotes and ready-to-run hooks for ad campaigns.

Instructions

Mine ad ANGLES from real customer language: gathers the customer's own words (Reddit, TikTok, the brand's review page + review-site results) and returns a RANKED angle bank — each angle tagged (pain / outcome / identity / fear / competitive-displacement / social-proof / contrast), 2-5 VERBATIM proof quotes, a 0-100 score with breakdown, and a ready-to-run hook in the customer's own voice. Reads YOUR saved brand (pass brandId to target a specific brand — that switches this key's active brand like use_brand). To tear down a COMPETITOR use competitor_teardown instead. Spends a few ScrapeCreators credits + LLM tokens.

Input Schema

TableJSON Schema
NameRequiredDescriptionDefault
brandIdNoa brand id/name from list_brands to mine for; omit to use the active brand

Output Schema

TableJSON Schema
NameRequiredDescriptionDefault
noteNowhy no angles were returned, when the bank is empty
anglesNothe ranked angle bank ({category, angle, score, hook_draft, proof_quotes})
sourceCountNohow many customer sources were mined
Behavior4/5

Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?

Annotations already indicate non-destructive, read-only behavior. The description adds valuable behavioral context: it mentions credit and token costs, which are not covered by annotations. It does not contradict annotations.

Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.

Conciseness4/5

Is the description appropriately sized, front-loaded, and free of redundancy?

The description is dense but effectively structured, starting with the core purpose and following with details. It could be slightly more concise, but every sentence adds value.

Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.

Completeness5/5

Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?

Given the tool's complexity, the description covers purpose, usage, parameter behavior, output format, cost implications, and references to sibling tools. An output schema exists, so the description does not need to detail return values further.

Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.

Parameters5/5

Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?

The schema covers the single parameter with 100% description coverage. The description adds extra semantics by explaining that passing brandId switches the active brand, similar to the use_brand tool. This helps the agent understand side effects.

Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.

Purpose5/5

Does the description clearly state what the tool does and how it differs from similar tools?

The description clearly states the tool's purpose: to mine ad angles from real customer language, listing specific sources and output format. It distinguishes itself from the sibling 'competitor_teardown' tool, making the purpose unambiguous.

Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.

Usage Guidelines5/5

Does the description explain when to use this tool, when not to, or what alternatives exist?

The description provides explicit guidance on when to use this tool (to mine angles for a brand) and when not to (use 'competitor_teardown' for competitors). It also explains how to use the brandId parameter and how it affects the active brand, giving clear usage context.

Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.

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