get_keyword_traffic_estimates
Estimate weekly clicks, impressions, cost, and position for keywords at a specified bid to gauge search volume and projected spend before launching campaigns.
Instructions
Estimate weekly traffic (clicks/impressions/cost/position) for keywords at a given bid.
Each keyword's estimate is a min..max bracket at the supplied max_cpc and match type --
useful to gauge search volume and likely spend before launching. (estimate_keyword_bids
also returns weekly clicks/impressions/cost, so reach for this when you specifically want
the traffic at a bid you choose rather than at the first-page suggested bid.)
Input Schema
| Name | Required | Description | Default |
|---|---|---|---|
| max_cpc | Yes | The max CPC bid to model, in account currency (e.g. 2.50). | |
| network | No | "OwnedAndOperatedAndSyndicatedSearch" (default), "OwnedAndOperatedOnly", or "SyndicatedSearchOnly". | OwnedAndOperatedAndSyndicatedSearch |
| keywords | Yes | Keyword texts to estimate, e.g. ["running shoes", "trail running shoes"]. | |
| language | No | Exactly one language name (default "English"). | English |
| match_type | No | "Exact" (default), "Phrase", or "Broad". | Exact |
| location_ids | No | Microsoft location ids; defaults to the United States ("190"). |
Output Schema
| Name | Required | Description | Default |
|---|---|---|---|
| result | Yes |