Put your story in each buyer's terms
get_messaging_frameworkGenerates buyer-specific messaging from your ICP: what a target role responds to, the problem in their words, and concerns to answer for a given channel and funnel stage.
Instructions
Use this when the person needs to put their story in one buyer's terms: a first note to an executive about what they could change, or the same point for the CFO and the IT lead. Returns what that buyer responds to, the problem in their words, and the concerns they need answered, for a channel and funnel stage. Built from the account's ICP. To learn who the buyer is, use get_persona_profile; to prepare for one specific meeting, use get_pre_brief.
Input Schema
| Name | Required | Description | Default |
|---|---|---|---|
| stage | No | Where the buyer is in their journey | |
| channel | No | Channel (email, linkedin, phone, etc.) | |
| segment | No | Target segment or vertical | |
| vertical | No | The industry the user sells into (e.g., "fintech", "healthcare", "defense"). Infer from conversation context — the user's product description, company name, or the companies they're asking about. If unclear, ask. | |
| targetRole | No | The buyer role being evaluated (e.g., "CFO", "CTO", "VP Sales"). Infer from context — often explicit in the user's question. If not mentioned, default to the most senior relevant role for their vertical. | |
| personaType | No | Target buyer title | |
| productDescription | No | A brief description of what the user's product does and who it's for. Infer this from the conversation if the user has already described their product. If the user hasn't mentioned their product yet, ask them: "What does your product do, and who do you sell to?" before calling this tool. |