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IMPACT: 8 B2B positioning and messaging tools by Helix GTM Consulting

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Streamable HTTP · MCP 2025-11-25
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shashwatgtm/impact-mcp
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impact-mcp

TDQS

A3.6/5.0

Scored across 8 tools

Disambiguation4/5

Each tool maps to a distinct phase of a positioning workflow (market anchoring, alternatives, champions, value, messaging, execution, audit). There is some conceptual proximity between craft_message (positioning statement) and pinpoint_value (value prop statements), but the descriptions frame them clearly enough to distinguish. full_audit vs get_framework are also close but separated by evaluate-vs-teach intent.

Naming Consistency5/5

Every tool follows the same impact_verb_noun convention: impact_anchor_market, impact_craft_message, impact_map_alternatives, etc. Verbs are consistent and readable throughout with no mixing of conventions.

Tool Count5/5

8 tools is well-scoped for a positioning framework server, with each tool earning its place as a distinct step. No padding or redundancy apparent.

Completeness4/5

The set covers the full positioning lifecycle from framework retrieval through market selection, alternatives mapping, buyer roles, value props, messaging, and channel execution, plus an audit. Minor gaps only, such as no explicit tool for iterating or persisting outputs, but agents can chain the existing tools.

Available Tools

8 tools
impact_anchor_marketAnchor MarketA
Read-only
Inspect

Select a beachhead market: segments ranked from your own customers, pain and deal size when you give all three (the answer says which method it used), otherwise keyword presets; and a TAM/SAM/SOM calculation that uses only the company counts, deal size and percentages you give

ParametersJSON Schema
NameRequiredDescriptionDefault
sales_cycleNoTypical sales cycle length. Shown in the output; not used in the scoring
your_sectorNoYour company's own industry (not your customers'). When given, it decides the sector notes; when left out, the tool reads it from your words and stays neutral if they are unclear.
customer_painNoThe problem your best customers describe, in their words. With current_customers and average_deal_size it ranks the segments from your own inputs; without them the keyword presets are used
company_countsNoHow many companies you could sell to in each segment, one per line or separated by semicolons (for example "Mid-market fintech: 3,200; Enterprise banks: 600"). A single number is read as the count for the recommended segment. Needed for market sizing
average_deal_sizeNoYour annual contract value (ACV) as one amount (e.g., "$50,000", "$50K" or "$1.5M"); a range is refused
current_customersNoDescription of your current/best customers. With customer_pain and average_deal_size it ranks the segments (the answer says which method it used); without them it is shown only and the keyword presets score the segments
potential_segmentsNoThe market segments you are weighing (for example Mid-market fintech, Enterprise banks, Small retail chains)
product_descriptionYesWhat your product does
percent_matching_icpNoThe percent of those companies that match your ideal customer profile (for example 25). Needed for SAM
year_one_share_percentNoThe share of the matching companies you expect to win in year one, in percent (for example 1). Needed for SOM

TDQS

A3.6/5.0
Behavior4/5

Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?

Annotations already declare readOnlyHint=true, destructiveHint=false and openWorldHint=false, so safety is covered. The description adds real behavioral detail beyond that: the response discloses which ranking method was used, and the computation is bounded to 'only the company counts, deal size and percentages you give' — a meaningful determinism claim.

Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.

Conciseness4/5

Is the description appropriately sized, front-loaded, and free of redundancy?

Purpose is front-loaded ('Select a beachhead market'), followed by the conditional behavior. It is dense and delivered as one long semicolon-chained sentence, but each clause carries information about inputs or method selection rather than filler.

Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.

Completeness3/5

Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?

For a 10-parameter tool with no output schema, the description covers the flow and method selection but never characterizes the return payload (what the ranked segments or TAM/SAM/SOM output looks like). Annotations cover the safety profile, but the result format remains undocumented anywhere.

Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.

Parameters3/5

Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?

Schema description coverage is 100%, so the schema already documents all ten parameters individually, including the sales_cycle caveat and the range refusal. The description restates the customer_pain/current_customers/average_deal_size interaction that the schema also states, adding little new semantics, so the baseline 3 is appropriate.

Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.

Purpose4/5

Does the description clearly state what the tool does and how it differs from similar tools?

The description states a specific verb and resource: 'Select a beachhead market', and adds the two concrete outputs (ranked segments and a TAM/SAM/SOM calculation). It is clearly distinguishable from strategy-analysis siblings, though it never names an alternative to route against.

Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.

Usage Guidelines3/5

Does the description explain when to use this tool, when not to, or what alternatives exist?

It explains the internal method switch ('when you give all three... otherwise keyword presets') and which inputs feed the sizing, which is useful context. However, it gives no guidance on when to pick this tool over impact_full_audit or impact_pinpoint_value, so tool-level selection is left to inference.

Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.

impact_craft_messageCraft MessageB
Read-only
Inspect

Build a positioning statement and message hierarchy from your own words, in whole sentences, with proof and objections that fit your sector and business model

ParametersJSON Schema
NameRequiredDescriptionDefault
competitorNoPrimary alternative/competitor
key_benefitYesPrimary benefit/reason to buy
your_sectorNoYour company's own industry (not your customers'). When given, it decides the sector notes; when left out, the tool reads it from your words and stays neutral if they are unclear.
product_nameNoYour product name
customer_needNoThe need they have, written as an action (for example "lose days chasing low-risk cloud alerts")
business_modelNoHow you sell (saas, services, connectivity, transactions, marketplace, hardware_software or investment). Used to choose the cost and proof lines; read from your inputs when not given
differentiationYesYour unique differentiation
target_customerYesTarget customer description
product_categoryNoYour product category, written as a noun phrase (for example "cloud security monitoring platform")

TDQS

B3.2/5.0
Behavior3/5

Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?

Annotations already establish this is a safe, closed, read-only generation (readOnlyHint=true, openWorldHint=false, destructiveHint=false). The description adds useful shape about the output ('positioning statement and message hierarchy', 'proof and objections'), but says nothing about determinism, downstream use, or what happens when required inputs are thin.

Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.

Conciseness4/5

Is the description appropriately sized, front-loaded, and free of redundancy?

A single front-loaded sentence that leads with the verb and artifact rather than burying it. It is dense but not padded; the only weakness is that cramming sector, business model, proof, and objections into one clause reduces scannability.

Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.

Completeness3/5

Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?

For a 9-parameter, 3-required generation tool with no output schema, the description covers the intent and output components but not the return format, how proof/objections are sourced, or edge behavior when optional context (sector, business_model) is omitted. Adequate but with clear gaps.

Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.

Parameters3/5

Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?

Schema description coverage is 100%, including notes on when sector and business_model are inferred from the user's words, so the schema carries the parameter burden. The description adds only the vague phrase 'from your own words' and no field-level semantics of its own, making 3 the correct baseline.

Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.

Purpose4/5

Does the description clearly state what the tool does and how it differs from similar tools?

States a specific verb (Build) and concrete artifacts (positioning statement, message hierarchy) with the scope modifier 'from your own words' and sector/business-model fitting. It's clearly distinct from a generic generator, but it never names or contrasts the sibling tools (impact_pinpoint_value, impact_map_alternatives), so differentiation must be inferred.

Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.

Usage Guidelines2/5

Does the description explain when to use this tool, when not to, or what alternatives exist?

There is no explicit when-to-use, when-not-to-use, or alternative-tool routing. 'From your own words' hints that raw, unpolished inputs are expected, but the agent is left to guess how this relates to impact_pinpoint_value or impact_map_alternatives.

Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.

impact_full_auditIMPACT Full AuditB
Read-only
Inspect

Positioning audit with an input completeness score and recommendations

ParametersJSON Schema
NameRequiredDescriptionDefault
competitorsNoMain competitors
your_sectorNoYour company's own industry (not your customers'). When given, it decides the sector notes; when left out, the tool reads it from your words and stays neutral if they are unclear.
company_nameNoYour company name
business_modelNoHow you sell (saas, services, connectivity, transactions, marketplace, hardware_software or investment). Used in the plan; read from your inputs when not given. It does not change the score
problem_solvedYesThe problem you solve
target_customerYesWho you serve
customer_feedbackNoWhat customers say about you
current_positioningNoYour current positioning statement or tagline
key_differentiationNoWhat makes you unique
product_descriptionYesWhat your product does

TDQS

B3.1/5.0
Behavior3/5

Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?

Annotations already declare readOnlyHint=true, destructiveHint=false, and openWorldHint=false, so the safety profile is covered. The description adds useful context that the output includes an input completeness score, implying partial input is tolerated, but says nothing about cost, latency, or how incomplete inputs affect the audit quality.

Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.

Conciseness4/5

Is the description appropriately sized, front-loaded, and free of redundancy?

A single front-loaded sentence with no filler; the outcome (score + recommendations) is stated up front. It is efficient, though arguably too terse for a ten-parameter tool.

Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.

Completeness2/5

Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?

For a 10-parameter tool with no output schema and no annotation coverage of returns, the description is thin: it never says what the audit actually evaluates, how the completeness score is computed, or what the recommendations cover. The only substantive information is one clause about outputs.

Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.

Parameters3/5

Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?

Schema description coverage is 100% and the enum parameters (your_sector, business_model) are thoroughly documented in the schema itself, so the baseline of 3 applies. The description adds no parameter-level detail beyond what the schema already provides.

Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.

Purpose4/5

Does the description clearly state what the tool does and how it differs from similar tools?

The description states a specific verb and resource ('positioning audit') and even names its outputs ('input completeness score and recommendations'), so an agent knows what it produces. However, it never differentiates itself from siblings like impact_pinpoint_value, impact_anchor_market, or impact_craft_message, leaving the agent to guess which of the eight impact_* tools to pick.

Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.

Usage Guidelines2/5

Does the description explain when to use this tool, when not to, or what alternatives exist?

There is no when-to-use guidance, no prerequisites, and no mention of any alternative. With seven sibling tools covering adjacent positioning tasks, the absence of routing information ('use this for a full audit vs. pinpoint_value for a single dimension') is a real gap.

Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.

impact_get_frameworkIMPACT Framework GuideA
Read-only
Inspect

Get the IMPACT framework method phase by phase, optionally with your sector's buyer roles, measures and proof points

ParametersJSON Schema
NameRequiredDescriptionDefault
sectorNoYour sector in your own words (for example logistics tech, fintech, SaaS, vertical SaaS, AI native, IT services, telecom, software or cybersecurity). Adds how the six steps read in that sector. The same as your_sector; your_sector wins when both are given
focus_phaseNoSpecific phase to focus on (identify/map/pinpoint/anchor/craft/translate)
your_sectorNoYour company's own industry (not your customers'). When given, it decides the sector notes; when left out, the tool reads it from your words and stays neutral if they are unclear.

TDQS

A3.6/5.0
Behavior3/5

Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?

Annotations already cover the safety profile (readOnly, non-destructive, non-open-world), so the bar is lower. The description adds that output is phased method content that can be localized to a sector, but says nothing about default phase coverage, result size, or what a combined run returns.

Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.

Conciseness5/5

Is the description appropriately sized, front-loaded, and free of redundancy?

A single front-loaded sentence naming the resource, the phasing, and the optional enrichment, with no filler.

Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.

Completeness4/5

Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?

For a read-only guide tool with no output schema and fully documented parameters, the definition is nearly complete. It could say more about what the returned content looks like across phases, but nothing critical is missing.

Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.

Parameters3/5

Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?

Schema description coverage is 100%, so the schema already documents all three parameters including the your_sector precedence rule. The description only echoes sector personalization at a high level, adding no semantics beyond the schema; baseline 3 applies.

Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.

Purpose4/5

Does the description clearly state what the tool does and how it differs from similar tools?

States a specific verb (get) and resource (IMPACT framework) and scopes it as 'phase by phase' with optional sector-specific enrichment. It differentiates from the per-phase siblings only implicitly through 'phase by phase', without naming them, so it stops short of a 5.

Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.

Usage Guidelines3/5

Does the description explain when to use this tool, when not to, or what alternatives exist?

The phrase 'optionally with your sector's buyer roles, measures and proof points' implies when to add the sector argument, but there is no explicit when-to-use guidance or routing against the seven single-phase sibling tools. Usage is inferable but not stated.

Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.

impact_identify_championsIdentify ChampionsB
Read-only
Inspect

Generate champion, economic buyer and technical influencer hypotheses from your product context, using the buying roles of your sector

ParametersJSON Schema
NameRequiredDescriptionDefault
price_pointNoWhat you charge, with the period, in your own words (for example "$50,000 a year" or "$3,750 per month")
your_sectorNoYour company's own industry (not your customers'). When given, it decides the sector notes; when left out, the tool reads it from your words and stays neutral if they are unclear.
company_nameNoYour company name
problem_solvedYesThe core problem you solve
product_descriptionYesWhat your product does (1-2 sentences)
target_company_typeNoType of companies you target (e.g., "mid-size fintech companies", "enterprise manufacturers")

TDQS

B3.2/5.0
Behavior3/5

Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?

Annotations already declare readOnlyHint=true, destructiveHint=false, and openWorldHint=false, so the safety profile is covered. The description's useful addition is the word 'hypotheses,' signalling speculative output that should be validated rather than treated as fact; beyond that it adds no return-format, latency, or rate-limit context.

Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.

Conciseness4/5

Is the description appropriately sized, front-loaded, and free of redundancy?

A single tight sentence with the action and output front-loaded and no filler. It is efficient, though the trailing 'using the buying roles of your sector' is the only clause doing extra work.

Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.

Completeness3/5

Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?

For a read-only hypothesis generator with full schema coverage and no output schema, the definition is minimally adequate. It does not tell the agent what the generated hypotheses look like or how to consume them, which would matter for a multi-sibling analytical workflow.

Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.

Parameters3/5

Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?

Schema description coverage is 100%, so all six parameters, including the enum and its neutral-fallback behavior, are fully documented in the schema. The description only loosely gestures at 'product context' and 'buying roles of your sector,' adding no syntax or meaning beyond the schema.

Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.

Purpose4/5

Does the description clearly state what the tool does and how it differs from similar tools?

The description states a specific verb ('Generate') and a concrete output ('champion, economic buyer and technical influencer hypotheses') drawn from 'your product context' via 'the buying roles of your sector.' This clearly separates it from generic analysis tools, but it never names or contrasts with any sibling like impact_full_audit or impact_pinpoint_value.

Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.

Usage Guidelines2/5

Does the description explain when to use this tool, when not to, or what alternatives exist?

The description gives no when-to-use guidance, no prerequisites, and no indication of which sibling to prefer for related tasks. The phrase 'from your product context' hints at required input but is not framed as a usage condition.

Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.

impact_map_alternativesMap AlternativesB
Read-only
Inspect

Map your alternatives: one card per named competitor, plus the status-quo options you list, using the weaknesses and strengths you give, with the questions and objections of your sector

ParametersJSON Schema
NameRequiredDescriptionDefault
categoryYesYour product category (e.g., "cloud security monitoring", "last-mile delivery software")
competitorsNoList of competitor names, and the status-quo options your buyers use (for example "spreadsheets"). A description in brackets after a name is kept
your_sectorNoYour company's own industry (not your customers'). When given, it decides the sector notes; when left out, the tool reads it from your words and stays neutral if they are unclear.
your_productYesWhat your product does
your_strengthsNoWhat you do better than competitors, one per line or separated by semicolons
competitor_weaknessesNoKnown competitor weaknesses or customer complaints, one per line or separated by semicolons. A weakness that names a competitor is shown on its card

TDQS

B3.4/5.0
Behavior4/5

Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?

Annotations already cover the safety profile (readOnlyHint=true, destructiveHint=false, openWorldHint=false), so the bar is low. The description nonetheless discloses the output shape — a card per named competitor, status-quo entries, plus sector questions and objections — which is real behavioral information given no output schema exists.

Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.

Conciseness4/5

Is the description appropriately sized, front-loaded, and free of redundancy?

A single front-loaded sentence that states the action before the details. It is dense and slightly run-on with its colon-plus-list construction, but every clause carries information.

Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.

Completeness3/5

Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?

For a 6-parameter tool with no output schema, the description adequately conveys what is produced, but it omits how required inputs (your_product, category) shape the result and gives no guidance on sequencing relative to the sibling impact_* tools. It is minimum viable rather than complete.

Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.

Parameters3/5

Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?

Schema description coverage is 100%, so the baseline is 3. The description echoes the schema's semantics ('the weaknesses and strengths you give', 'the questions and objections of your sector') but adds no syntax, formatting, or edge-case detail beyond what the schema already documents.

Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.

Purpose4/5

Does the description clearly state what the tool does and how it differs from similar tools?

The description names a specific action (map alternatives) and enumerates the concrete artifacts produced: one card per named competitor, status-quo options, and sector questions/objections. It is clearly distinguishable from siblings like impact_anchor_market or impact_craft_message by subject matter, though it never explicitly contrasts itself with them.

Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.

Usage Guidelines2/5

Does the description explain when to use this tool, when not to, or what alternatives exist?

There is no statement of when to use this tool versus the other impact_* tools, no prerequisites, and no exclusions. The agent must infer the usage context entirely from the topic words 'alternatives' and 'competitors'.

Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.

impact_pinpoint_valuePinpoint ValueB
Read-only
Inspect

Generate value proposition statements, a value matrix for your own figures and proof points that fit your business model

ParametersJSON Schema
NameRequiredDescriptionDefault
categoryNoProduct category
key_outcomeYesThe main result customers achieve
your_sectorNoYour company's own industry (not your customers'). When given, it decides the sector notes; when left out, the tool reads it from your words and stays neutral if they are unclear.
product_nameNoYour product/company name
business_modelNoHow you sell (saas, services, connectivity, transactions, marketplace, hardware_software or investment). Used to choose proof types; read from your inputs when not given
target_customerYesWho you serve (e.g., "cloud security leads at mid-size fintech companies")
customer_metricsNoAny customer results data (e.g., "critical exposures down 70% in one quarter; audit preparation from 3 weeks to 4 days")
unique_capabilityYesWhat you do that others cannot/don't

TDQS

B3.2/5.0
Behavior3/5

Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?

Annotations already declare readOnlyHint=true, destructiveHint=false, and openWorldHint=false, so the safety profile is covered and the description does not contradict it. The description adds the nature of the output (value statements, matrix, proof points) but says nothing about output format, length, or how 'your own figures' are consumed, leaving gaps beyond what annotations supply.

Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.

Conciseness4/5

Is the description appropriately sized, front-loaded, and free of redundancy?

It is a single front-loaded sentence with no filler, which is appropriately sized. The phrasing is slightly run-on and awkward ('a value matrix for your own figures and proof points that fit your business model'), costing a point but not impeding comprehension.

Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.

Completeness3/5

Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?

With no output schema and a fairly complex 8-parameter creative-generation task, the description should convey more about the expected output and when to invoke it. It names the deliverables but omits any sense of output shape or workflow position, leaving it only minimally complete.

Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.

Parameters3/5

Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?

Schema description coverage is 100%, including clear enum semantics for your_sector and business_model, so the schema carries the parameter burden. The description adds only the loose phrase 'proof points that fit your business model,' which loosely maps to business_model but contributes no new syntax or constraints beyond the schema.

Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.

Purpose4/5

Does the description clearly state what the tool does and how it differs from similar tools?

The description states a specific verb ('Generate') and concrete artifacts ('value proposition statements, a value matrix ... and proof points'), so the agent knows exactly what the tool produces. It is distinguishable by content from siblings like impact_craft_message or impact_anchor_market, but it never names or routes against them, so it stops short of full sibling differentiation.

Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.

Usage Guidelines2/5

Does the description explain when to use this tool, when not to, or what alternatives exist?

There is no when-to-use guidance, no prerequisites, and no mention of any alternative tool despite seven close siblings in the impact_* family. The agent must infer that this is the 'value proposition' stage from the name alone.

Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.

impact_translate_executionTranslate ExecutionB
Read-only
Inspect

Adapt a positioning statement for the channels you choose (website, LinkedIn, cold email, sales deck, demo), with calls to action that fit your business model

ParametersJSON Schema
NameRequiredDescriptionDefault
channelsNoWhich channels to cover, from website, linkedin, cold_email, sales_deck and product_demo. Others are listed as not covered; with none, all five are covered
key_benefitYesPrimary benefit, written as an action (for example "fix critical exposures first")
your_sectorNoYour company's own industry (not your customers'). When given, it decides the sector notes; when left out, the tool reads it from your words and stays neutral if they are unclear.
product_nameNoYour product name
business_modelNoHow you sell (saas, services, connectivity, transactions, marketplace, hardware_software or investment). Used to choose calls to action and commercial terms; read from your inputs when not given
target_customerYesTarget customer profile
positioning_statementYesYour core positioning statement

TDQS

B3.2/5.0
Behavior3/5

Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?

Annotations declare readOnlyHint=true and destructiveHint=false, so the safety profile is covered and the bar is lower. The description does add that output is channel-adapted copy with model-appropriate calls to action, but it says nothing about output structure, length, or that uncovered channels get reported as not covered (a detail buried in the schema).

Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.

Conciseness4/5

Is the description appropriately sized, front-loaded, and free of redundancy?

One dense sentence with the core verb and the channel set front-loaded and no filler. It is efficient, though for a seven-parameter tool it is arguably under-sized rather than optimally concise.

Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.

Completeness3/5

Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?

For a generation tool with no output schema, the description should say at least something about the shape of the result, yet it only describes inputs. Sector-notes inference and business-model inference behaviours live in the schema, not the description, leaving the agent to reconstruct behaviour from structured fields.

Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.

Parameters3/5

Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?

Schema description coverage is 100%, so all seven parameters, including the two enums, are already documented in the schema. The description only echoes the channel list and the business-model-driven CTA behaviour; it adds no format, defaulting, or interaction semantics beyond what structured fields already carry.

Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.

Purpose4/5

Does the description clearly state what the tool does and how it differs from similar tools?

States a specific verb ('Adapt') plus resource ('positioning statement') and enumerates the target channels and that CTAs are derived from the business model. It is clear what the tool produces, but it never distinguishes itself from similar siblings such as impact_craft_message, so the agent must infer the split.

Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.

Usage Guidelines2/5

Does the description explain when to use this tool, when not to, or what alternatives exist?

The description implies a precondition (you already have a positioning statement) but gives no explicit when-to-use guidance, no when-not-to-use, and no pointer to any sibling tool for adjacent needs. The agent has to guess whether this or impact_craft_message is the right call.

Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.

Tool Schema Changelog

Recent tool additions, removals, and schema changes observed during successful MCP inspections.

  1. 8 tool updates
    • First observedimpact_anchor_market
    • First observedimpact_craft_message
    • First observedimpact_full_audit
    • First observedimpact_get_framework
    • First observedimpact_identify_champions
    • First observedimpact_map_alternatives
    • First observedimpact_pinpoint_value
    • First observedimpact_translate_execution

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