get_impression_share
Analyze search impression share per campaign to uncover lost IS due to budget or ad rank. Use insights to guide scaling decisions.
Instructions
Return search impression share and lost IS reasons by campaign.
Shows what % of eligible impressions you're winning and whether you're losing to budget constraints or ad rank. Critical for scaling decisions.
Input Schema
| Name | Required | Description | Default |
|---|---|---|---|
| days | No | Look-back window (7, 14, 30). Defaults to 30. | |
| customer_id | Yes | Google Ads account ID. | |
| login_customer_id | No | Optional MCC ID. |
Output Schema
| Name | Required | Description | Default |
|---|---|---|---|
No arguments | |||