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google-ads-mcp

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    Deploy Server
    One endpoint for every MCP toolRayrun runs every MCP server behind one URL and holds the credentials. Each call is decided per client, tool, and argument, then recorded.ray.runAd

    TDQS

    A3.5/5.0

    Scored across 29 tools

    Disambiguation4/5

    Most tools have clearly distinct targets (e.g., get_campaign_performance vs get_keyword_performance vs get_ad_performance). Two potential confusions exist: list_accessible_customers vs list_accounts (similar but descriptions distinguish them), and execute_gaql/generic_mutate overlap with all specific tools as catch-alls, but they are clearly labeled as advanced/fallback.

    Naming Consistency4/5

    The naming pattern is predominantly verb_noun (list_, get_, update_, add_, create_). Minor inconsistencies: remove_negative_keyword is singular while add_negative_keywords is plural, and switch_bidding_strategy, generate_keyword_ideas, execute_gaql, generic_mutate don't follow the same verb family, but the overall style is readable and predictable.

    Tool Count3/5

    29 tools is on the heavy side, but the Google Ads domain is broad, covering account discovery, performance reporting, insights, and mutations. Some tools are arguably redundant (get_gaql_reference, get_workflow_guide are documentation helpers, and generic_mutate covers many cases), making the set slightly bloated but not extreme.

    Completeness3/5

    The surface covers many important operations: listing accounts, retrieving performance across dimensions, search terms, auction insights, change history, recommendations, keyword planning, and several mutation tools (create campaign/ad group, update budgets/status/bids, add/remove keywords). However, notable gaps exist: no direct tools for listing/creating ads (e.g., responsive search ads), no ad group retrieval, and no comprehensive campaign list tool (only via GAQL or performance queries). The generic tools mitigate these gaps but imply workarounds.

    Maintenance

    ActivityInactive
    ResponsivenessUnresponsive

    Resources