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Snapchat Ads MCP Server

snapchat get lead generation forms

snapchat_get_lead_generation_forms
Read-onlyIdempotent

Retrieve lead generation forms for a selected Snapchat ad account, preserving native configuration and supporting cursor-based pagination via next_cursor.

Instructions

List Snapchat lead generation forms in the selected account, retaining full native configuration and pagination (next_cursor). An ad squad is an ad group/ad set.

Input Schema

TableJSON Schema
NameRequiredDescriptionDefault
limitNoMaximum entities per page, 1 to 1000.
cursorNoOpaque cursor from the previous response's next_cursor. Omit on the first request.
adAccountIdYesSnapchat ad account UUID listed in SNAPCHAT_ADS_ACCOUNT_IDS; never an organization ID.

Output Schema

TableJSON Schema
NameRequiredDescriptionDefault
resultYesOriginal tool result: parsed JSON when the text is JSON, otherwise the text or multiple MCP content blocks. Provider fields depend on the selected query.

Schema Changelog

Changes observed during successful MCP inspections.

  1. First observedv1.0.0

TDQS

A3.7/5.0
Behavior4/5

Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?

The annotations already declare this as read-only, idempotent, open-world, and non-destructive. The description adds useful behavioral context by noting that results retain full native configuration and that pagination uses next_cursor, which goes beyond what the safety annotations say.

Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.

Conciseness4/5

Is the description appropriately sized, front-loaded, and free of redundancy?

The core listing behavior is front-loaded in the first sentence and is efficient. The second sentence about ad squads is tangential for a lead generation form listing tool and slightly dilutes an otherwise concise definition.

Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.

Completeness4/5

Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?

An output schema exists, so return values need not be described in detail here. The description covers the object being listed, the account scoping, and pagination; combined with the schema and annotations, an agent has enough to invoke it correctly.

Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.

Parameters3/5

Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?

Schema description coverage is 100%, so adAccountId, limit, and cursor are already documented in the schema. The description reinforces the account scope and pagination cursor, but adds little parameter semantics beyond the structured fields.

Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.

Purpose4/5

Does the description clearly state what the tool does and how it differs from similar tools?

The description gives a specific verb and resource: "List Snapchat lead generation forms in the selected account." That is clear enough for an agent to identify the operation, though it does not explicitly contrast this tool with nearby read tools such as snapchat_get_creatives or snapchat_get_adsquads.

Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.

Usage Guidelines3/5

Does the description explain when to use this tool, when not to, or what alternatives exist?

Usage is implied by "in the selected account" and the mention of pagination, but the description does not state when this tool should be chosen over alternatives or when it should not be used. The trailing note that "An ad squad is an ad group/ad set" does not help select this tool for lead generation forms.

Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.