Skip to main content
Glama
anegash

Google Ads MCP Server

by anegash

get_ad_groups

Retrieve ad groups for a Google Ads customer, optionally filtered by campaign ID. Get ad group details for analysis or campaign management.

Instructions

Get ad groups for a customer or campaign

Input Schema

TableJSON Schema
NameRequiredDescriptionDefault
campaignIdNoOptional campaign ID to filter by
customerIdYesGoogle Ads customer ID
Behavior2/5

Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?

With no annotations, the description carries the full burden of behavioral disclosure. It states the action ('Get') but does not mention return format, pagination, required permissions, or filtering nuances. Minimal detail for a data retrieval tool.

Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.

Conciseness5/5

Is the description appropriately sized, front-loaded, and free of redundancy?

A single sentence with no filler, front-loaded with the action. Perfectly concise and appropriately sized.

Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.

Completeness3/5

Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?

This is a simple list tool with no output schema. The description explains the core purpose and the schema documents parameters, but it does not disclose return value shape or explicitly state that campaignId is optional. Adequate but minimal.

Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.

Parameters3/5

Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?

The schema already covers both parameters with descriptions, and the phrase 'for a customer or campaign' maps directly to customerId and campaignId. The description adds no additional syntax or format details beyond the schema.

Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.

Purpose5/5

Does the description clearly state what the tool does and how it differs from similar tools?

The description clearly names the resource ('ad groups') and the scope ('for a customer or campaign'), making it specific and distinct from sibling tools like get_campaigns and get_ads. The verb 'Get' unambiguously indicates a read operation.

Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.

Usage Guidelines3/5

Does the description explain when to use this tool, when not to, or what alternatives exist?

Usage is implied: you use this when you need ad groups for a customer or campaign. However, there is no explicit comparison to alternatives like get_ads or get_campaigns, nor any guidance on when not to use this tool.

Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.

Install Server

Other Tools

Latest Blog Posts

MCP directory API

We provide all the information about MCP servers via our MCP API.

curl -X GET 'https://glama.ai/api/mcp/v1/servers/anegash/google-ads-mcp-server'

If you have feedback or need assistance with the MCP directory API, please join our Discord server