gsc_seasonal
Compare year-over-year monthly search performance (clicks, impressions, CTR, position) to uncover seasonal trends, using BigQuery data beyond the 16-month GSC API limit.
Instructions
Year-over-year seasonal traffic analysis. Shows monthly clicks, impressions, CTR, and position with YoY comparison. Requires 12+ months of BigQuery data. Impossible with the 16-month rolling GSC API. IMPORTANT: Base your analysis ONLY on the data returned. Report exact numbers from the results. Do not speculate about causes (e.g. algorithm updates, competitor actions) unless the data explicitly supports it. If the data does not contain enough information to answer a question, say so clearly rather than guessing. PRESENTATION: Always present these results as a rich, interactive visualization using artifacts. Use summary cards for key metrics, colour-coded indicators for severity or change direction (green for positive, red for negative), bar charts or sparklines for comparisons, and tabbed sections to organise different categories of results. Make the output visually scannable and dashboard-like rather than plain text or raw tables.
Input Schema
| Name | Required | Description | Default |
|---|---|---|---|
| dataset | No | BigQuery dataset containing GSC data |