Google Ads MCP Server
Server Configuration
Describes the environment variables required to run the server.
| Name | Required | Description | Default |
|---|---|---|---|
| GOOGLE_ADS_CONFIG | Yes | Google Ads API Configuration as an inline JSON string. Must contain: client_id, client_secret, developer_token, refresh_token, and login_customer_id. | |
| GOOGLE_ADS_CUSTOMER_ID | Yes | The Google Ads Customer ID to query (numeric string without dashes). |
Instructions
Guidance the server publishes about itself, which clients place ahead of the tool catalog so the model reads it before choosing anything.
This server publishes no instructions, or was last inspected before Glama recorded them.
Capabilities
Features and capabilities supported by this server
Protocol revision2025-11-25
| Capability | Details |
|---|---|
| tools | {} |
Tools
Functions exposed to the LLM to take actions
| Name | Description |
|---|---|
| get_campaignsC | Fetch Google Ads campaign performance data |
| get_campaign_detailsC | Get detailed information about a specific campaign |
| get_performance_summaryC | Get overall account performance summary |
| get_top_performersC | Get top performing campaigns by specified metric |
| pause_campaignC | Pause a specific campaign |
| enable_campaignC | Enable/resume a paused campaign |
| update_campaign_budgetC | Update the daily budget for a campaign |
| create_responsive_display_adC | Create a Responsive Display Ad with Ad Controls (e.g., enable video creation) |
| create_conversion_actionC | Create a new Conversion Action (e.g., for website, phone calls) |
| get_conversion_actionsB | List all Conversion Actions for the account |
| export_reportC | Export campaign data to CSV or JSON format |
Prompts
Interactive templates invoked by user choice
| Name | Description |
|---|---|
No prompts | |
Resources
Contextual data attached and managed by the client
| Name | Description |
|---|---|
No resources | |
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