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charltonmediagroup

LinkedIn Ads MCP Server

bulk_geo_swap_audiences

Clone LinkedIn saved audiences and swap one geographic location for another, such as replacing UK with US targeting, and auto-create new audiences with updated names.

Instructions

Clone a list of saved audiences, replacing one geo-location with another. E.g., swap UK targeting to US and auto-create new audiences with updated names.

Input Schema

TableJSON Schema
NameRequiredDescriptionDefault
audienceIdsYesList of saved audience IDs to clone with new geo
fromGeoUrnYesSource geo URN, e.g. urn:li:geo:101165590 (UK)
toGeoUrnYesTarget geo URN, e.g. urn:li:geo:103644278 (US)
newNameSuffixNoSuffix appended to cloned audience names — US
Behavior3/5

Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?

The description implies cloning (original audiences unaffected) but doesn't state this explicitly. With no annotations, it provides basic behavioral context but omits permissions, rate limits, or error handling.

Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.

Conciseness5/5

Is the description appropriately sized, front-loaded, and free of redundancy?

Two efficient sentences, front-loaded with action and resource. No unnecessary words.

Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.

Completeness2/5

Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?

Missing output schema means the description should explain return values (e.g., list of new audience IDs). Also lacks info on batch limits, ordering, or error states for a bulk operation.

Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.

Parameters3/5

Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?

Schema coverage is 100%, and the description doesn't add significant meaning beyond the schema's parameter descriptions. The example helps but is not essential.

Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.

Purpose4/5

Does the description clearly state what the tool does and how it differs from similar tools?

The description clearly states it clones saved audiences and swaps geo-locations with an example. It distinguishes from sibling tools like create_saved_audience by the bulk cloning action, but doesn't explicitly differentiate.

Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.

Usage Guidelines2/5

Does the description explain when to use this tool, when not to, or what alternatives exist?

No guidance on when to use this tool versus alternatives like create_saved_audience or update_saved_audience. The description lacks context for appropriate use cases or prerequisites.

Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.

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