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Yandex Direct MCP

Add keywords

add_keywords

Add keywords to a Yandex Direct ad group, with optional search and network bids.

Instructions

Adds keywords to an ad group, with optional search and network bids.

Input Schema

TableJSON Schema
NameRequiredDescriptionDefault
keywordsYesKeywords to add.
adGroupIdYesTarget ad group id.
Behavior3/5

Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?

Annotations indicate a non-read-only, non-destructive operation. Description adds no further behavioral details (e.g., duplicate handling, return format, or side effects).

Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.

Conciseness4/5

Is the description appropriately sized, front-loaded, and free of redundancy?

Single sentence is efficient and front-loaded with the core action. Could be slightly expanded without becoming verbose.

Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.

Completeness3/5

Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?

For a mutation tool with 2 well-documented parameters and no output schema, the description is minimally adequate but lacks details on error handling, duplicate behavior, or return values.

Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.

Parameters3/5

Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?

Schema coverage is 100% and already describes each parameter clearly. Description adds only a succinct summary but no new semantic meaning beyond what the schema provides.

Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.

Purpose5/5

Does the description clearly state what the tool does and how it differs from similar tools?

Description clearly states it adds keywords to an ad group, with optional bid fields. This distinguishes it from sibling tools like 'set_keyword_bids' (which modifies existing bids) or 'keyword_action' (which might perform other operations).

Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.

Usage Guidelines2/5

Does the description explain when to use this tool, when not to, or what alternatives exist?

No explicit guidance on when to use this tool versus alternatives like 'set_keyword_bids' or 'keyword_action'. No mention of prerequisites or conditions.

Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.

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