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Yandex Direct MCP

Add bid modifier

add_bid_modifier

Apply bid adjustments to campaigns or ad groups for mobile, desktop, demographics, retargeting, or regional criteria using percentage values.

Instructions

Adds a bid adjustment to a campaign or ad group. BidModifier values are percentages per the API (e.g. 0–1300), not money.

Input Schema

TableJSON Schema
NameRequiredDescriptionDefault
mobileNoMobile bid adjustment.
desktopNoDesktop bid adjustment.
regionalNoRegional bid adjustments.
adGroupIdNoTarget ad group id (use this OR campaignId).
campaignIdNoTarget campaign id (use this OR adGroupId).
retargetingNoRetargeting bid adjustments.
demographicsNoDemographic bid adjustments.
Behavior3/5

Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?

Annotations indicate mutation (readOnlyHint=false) but are limited. Description adds context that values are percentages per API (0–1300), not money, which is helpful. However, it does not clarify if adjustments are additive or overwriting, or any side effects.

Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.

Conciseness5/5

Is the description appropriately sized, front-loaded, and free of redundancy?

The description is very concise with two sentences, front-loaded with key information, and contains no unnecessary words.

Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.

Completeness3/5

Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?

Given the complexity (7 parameters, nested objects, no output schema), the description is somewhat brief. It does not explain the mutual exclusivity of campaignId/adGroupId or return behavior, leaving gaps for an agent.

Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.

Parameters4/5

Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?

Schema coverage is 100% with descriptions for all parameters. The description adds extra meaning by specifying the percentage range and that values are not monetary, improving understanding beyond the schema.

Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.

Purpose5/5

Does the description clearly state what the tool does and how it differs from similar tools?

The description clearly states it adds a bid adjustment to a campaign or ad group, with a specific verb and resource. It distinguishes from siblings like 'delete_bid_modifiers' and 'get_bid_modifiers' by focusing on addition.

Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.

Usage Guidelines3/5

Does the description explain when to use this tool, when not to, or what alternatives exist?

The description implies when to use it (to add a bid adjustment) but does not explicitly state when not to use it or provide alternatives like 'set_bid_modifiers'. Guidance is minimal.

Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.

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