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Dweeb1578

Marketing Analytics MCP Server

by Dweeb1578

ga4_conversions_by_page

Find top landing pages by key events or conversions in GA4. Filter by date range, country, channel, and result limit.

Instructions

Top landing pages by key events / conversions.

Args: start_date: YYYY-MM-DD (default: 28 days ago) end_date: YYYY-MM-DD (default: today) country: Full country name filter channel: Channel filter limit: Max rows (default: 50)

Input Schema

TableJSON Schema
NameRequiredDescriptionDefault
limitNo
channelNo
countryNo
end_dateNo
start_dateNo

Output Schema

TableJSON Schema
NameRequiredDescriptionDefault
resultYes
Behavior2/5

Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?

No annotations are provided, so the description bears full responsibility for behavioral disclosure. It only states the output type (top landing pages by conversions) but does not mention data freshness, scope, permissions, or side effects. The behavioral profile is under-communicated for a tool with no annotations.

Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.

Conciseness5/5

Is the description appropriately sized, front-loaded, and free of redundancy?

The description is exceptionally concise: one front-loaded line stating purpose, followed by a compact parameter list. No superfluous words or repetition, making it quick for an agent to parse.

Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.

Completeness2/5

Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?

Given the high number of similar siblings (e.g., ga4_top_pages, ga4_landing_pages_by_source), the description fails to provide differentiating context. It also omits output details despite having an output schema, leaving gaps in completeness for a tool with no annotations.

Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.

Parameters3/5

Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?

Despite 0% schema description coverage, the description adds basic meaning to all 5 parameters: date formats, filters ('Full country name filter', 'Channel filter'), and limit default. This exceeds the schema's empty descriptions, but lacks details on allowed values or format constraints, earning a moderate score.

Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.

Purpose4/5

Does the description clearly state what the tool does and how it differs from similar tools?

The description clearly states it retrieves 'Top landing pages by key events / conversions', accurately reflecting the tool's purpose. However, it does not explicitly differentiate from siblings like ga4_top_pages or ga4_landing_pages_by_source, which is a minor gap given the name already hints at conversions.

Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.

Usage Guidelines2/5

Does the description explain when to use this tool, when not to, or what alternatives exist?

No guidance is provided on when to use this tool versus alternatives (e.g., ga4_top_pages for traffic, ga4_event_breakdown for events). No prerequisites, filters, or context are mentioned, leaving the agent to infer usage without explicit direction.

Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.

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