The OSP Marketing Tools MCP Server provides a comprehensive suite of tools for technical marketing content creation and optimization. With this server, you can:
Generate Product Value Maps for effective communication of product positioning
Create Optimized Metadata for web content with proper SEO structure
Apply Editing Codes for comprehensive content review and improvement
Access Technical Writing Guidance for creating high-quality content
Implement On-Page SEO Optimization strategies
Perform Health Checks to verify server status and resource availability
All tools follow OSP methodologies to ensure consistent, high-quality marketing content.
Licensed under Creative Commons Attribution-ShareAlike 4.0 International license, enabling proper attribution and sharing of the OSP marketing methodologies.
Implements the MCP server in Node.js to offer simplified installation, cross-platform compatibility, and better performance compared to the original Python version.
Uses TypeScript to implement the MCP server for OSP Marketing Tools, providing type safety and modern language features.
OSP Marketing Tools for Node.js
A comprehensive suite of tools for technical marketing content creation, optimization, and product positioning based on Open Strategy Partners' proven methodologies. This is a TypeScript implementation of the MCP server for OSP Marketing Tools.
Why TypeScript Implementation?
This TypeScript/Node.js implementation offers significant advantages over the original Python version:
Simplified Installation: Fewer dependencies and more straightforward setup process
Cross-Platform Compatibility: Works seamlessly on Windows without the common Python dependency issues
Faster Performance: Node.js typically offers better performance for this type of server
Modern JavaScript Ecosystem: Leverages the robust npm package ecosystem
Easier Integration: Simpler to integrate with web applications and other JavaScript tools
Lower Resource Usage: Generally requires less memory and system resources
Perfect for those who want to use OSP Marketing Tools without dealing with Python dependencies, virtual environments, or compatibility issues.
Features
1. OSP Product Value Map Generator
Generate structured OSP product value maps that effectively communicate your product's worth and positioning. This tool provides:
Strategic tagline creation and refinement
Position statements across market, technical, UX, and business dimensions
Persona development with roles, challenges, and needs
Value case documentation with clear benefits, challenges, and solutions
Feature categorization in a structured hierarchy
2. OSP Meta Information Generator
Create optimized metadata for web content with proper keyword placement and SEO-friendly structure. This tool delivers:
Article titles (H1) with strategic keyword placement
Meta titles optimized for search (50-60 characters)
Meta descriptions with compelling value propositions (155-160 characters)
SEO-friendly URL slugs
Search intent analysis and optimization
Mobile display considerations
3. OSP Content Editing Codes
Apply OSP's semantic editing codes for comprehensive content review. This system provides:
Scope and narrative structure analysis
Flow and readability enhancement
Style and phrasing optimization
Word choice and grammar verification
Technical accuracy validation
Inclusive language guidance
Constructive feedback with before/after examples
4. OSP Technical Writing Guide
Systematic approach to creating high-quality technical content with proper narrative structure and flow. The guide covers:
Narrative structure principles and logical progression
Flow optimization and content organization
Style guidelines for clarity and precision
Technical accuracy verification
Content-type specific guidance (tutorials, reference docs, API docs)
Accessibility and internationalization best practices
5. OSP On-Page SEO Guide
Comprehensive system for optimizing web content for search engines and user experience. This guide includes:
Meta content optimization strategies
Content depth enhancement techniques
Search intent alignment across different query types
Keyword research and integration protocols
Internal linking best practices
Structured data implementation
Content promotion strategies
Installation
Prerequisites
Node.js 18 or higher
npm or yarn
Setup
You can install and use this package in two ways:
Setup via npm (recommended)
Install the package globally:
Add to your Claude Desktop configuration file (claude_desktop_config.json
):
Setup from source codes
Add to your Claude Desktop configuration file (claude_desktop_config.json
):
Note for Windows users: Make sure to replace path/to/osp-marketing-tools-mcp
with the actual path to the
osp-marketing-tools-mcp
directory on your computer. For example, if you cloned the repository to
C:\Users\YourName\Documents\osp-marketing-tools-mcp
, the args
line should look like this:
Also, remember to use double backslashes \\
instead of single backslashes \
in the path.
Usage
Running the server in stdio mode (for Claude Desktop, Cursor, etc.)
Running the server in HTTP/SSE mode
This will start a web server on port 3000 (configurable via PORT environment variable) that exposes the MCP API via Server-Sent Events (SSE).
Once the server is running in HTTP/SSE mode, you can access the web interface at http://localhost:3000/
which provides
an interactive demo of the available tools.
Available Tools
health_check
- Server health status and resource availability checkget_editing_codes
- OSP Editing Codes documentation and usage protocol for semantic content reviewget_writing_guide
- OSP Writing Guide with principles for creating high-quality technical contentget_meta_guide
- OSP Meta Information Generator for web content metadata optimizationget_value_map_positioning_guide
- OSP Product Value Map Generator for effective product positioningget_on_page_seo_guide
- OSP On-Page SEO Guide for comprehensive content optimization
Available Prompts
edit-content
- Review content using OSP editing codes for improved quality and claritygenerate-meta
- Generate optimized metadata for web content with proper keyword placementgenerate-value-map
- Create a structured OSP value map for product positioningapply-writing-guide
- Apply OSP writing principles to create technical contentoptimize-seo
- Apply on-page SEO strategies to optimize content for search
Example Usage
Using with Claude or other LLM
To use the OSP editing codes to review content, simply send this prompt to Claude (after configuring the MCP server):
For generating a product value map:
Using with Direct API Integration (SSE)
The server provides a JavaScript client example that demonstrates how to connect to the MCP server using Server-Sent
Events (SSE). When you run the server in HTTP/SSE mode, you can access the demo at http://localhost:3000/
.
Here's a simple example of how to connect to the SSE endpoint programmatically:
Development
Project Structure
Attribution
This software is based on the content creation and optimization methodologies developed by Open Strategy Partners. It implements their LLM-enabled marketing tools and professional content creation frameworks.
For more information and original resources, visit:
License
This software is licensed under the Attribution-ShareAlike 4.0 International license from Creative Commons Corporation ("Creative Commons").
hybrid server
The server is able to function both locally and remotely, depending on the configuration or use case.
Tools
A TypeScript implementation of a Model Context Protocol server that provides marketing tools based on Open Strategy Partners' methodologies, enabling content creation, optimization, and product positioning through tools like value map generation, meta information creation, and content editing.
- Why TypeScript Implementation?
- Features
- Installation
- Usage
- Available Tools
- Available Prompts
- Example Usage
- Development
- Project Structure
- Attribution
- License
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