Generates tracking pixels for Google Tag Manager to enable conversion and event tracking in Sealmetrics analytics.
Sealmetrics MCP Server
A Model Context Protocol (MCP) server that connects AI assistants like Claude to your Sealmetrics analytics data. Query traffic, conversions, and marketing performance using natural language.
Features
Traffic Analysis: Query traffic by source, medium, campaign, or country
Conversions: Get sales and conversion data with attribution
Microconversions: Track add-to-cart, signups, and other engagement events
Funnel Analysis: Analyze conversion funnel performance
ROAS Evolution: Track return on ad spend over time
Page Performance: Analyze page views and landing page effectiveness
Pixel Generation: Generate tracking pixels for Google Tag Manager
Installation
Install the package using pipx (recommended) or pip:
Claude Desktop Configuration
Add to your Claude Desktop configuration file:
macOS: ~/Library/Application Support/Claude/claude_desktop_config.json
Windows: %APPDATA%\Claude\claude_desktop_config.json
Option A: Using pipx (Recommended)
If you installed with pipx, the executable is at ~/.local/bin/sealmetrics-mcp:
Note: Replace
YOUR_USERNAMEwith your actual username. You can find the path by runningwhich sealmetrics-mcpafter installation.
Option B: Using uvx
If you have uv installed (brew install uv):
Option C: Using Python directly
If the package is installed in a virtual environment or globally:
After Configuration
Save the configuration file
Restart Claude Desktop completely (Cmd+Q on macOS, then reopen)
The Sealmetrics tools should appear in Claude's available tools
Troubleshooting
If the MCP server disconnects:
Verify the executable path exists:
ls -la ~/.local/bin/sealmetrics-mcpTest the server manually:
SEALMETRICS_API_TOKEN="your-token" ~/.local/bin/sealmetrics-mcpYou should see:
Starting Sealmetrics MCP serverCheck Claude Desktop logs:
# macOS cat ~/Library/Logs/Claude/mcp-server-sealmetrics.logCommon issues:
Path to executable is incorrect
API token is invalid or expired
Missing environment variables
Claude Desktop not fully restarted
Environment Variables
Variable | Required | Description |
| Yes* | Your Sealmetrics API token (recommended) |
| No | Default account ID for queries |
| Yes* | Email for login (alternative to token) |
| Yes* | Password for login (alternative to token) |
*Either SEALMETRICS_API_TOKEN or both SEALMETRICS_EMAIL and SEALMETRICS_PASSWORD are required.
Available Tools
Tool | Description |
| List available Sealmetrics accounts |
| Traffic by source, medium, campaign |
| Sales and conversion data |
| Add-to-cart, signups, etc. |
| Conversion funnel analysis |
| ROAS over time |
| Page views and landing pages |
| Generate tracking pixel code |
Example Queries
Once configured, you can ask Claude questions like:
"How much traffic did we get from Google Ads yesterday?"
"Show me conversions from organic search this month"
"What's our ROAS evolution for the last 30 days?"
"Which landing pages are performing best?"
"Generate a conversion pixel for newsletter signups"
Getting Your API Token
Log in to your Sealmetrics dashboard
Go to Settings → API
Generate a new API token
Copy the token to your Claude Desktop configuration
Support
Documentation: https://sealmetrics.com/docs
Email: support@sealmetrics.com
License
MIT License - see LICENSE file for details.