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google-ads-mcp

by trip-clear

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    • F
      license
      Not graded
      quality
      C
      maintenance
      Enables management of Google Ads accounts via MCP, providing read and write tools for campaigns, ad groups, keywords, assets, and more, with support for reporting and mutations.
      -
    • A
      license
      A
      quality
      B
      maintenance
      Enables MCP clients to report on and manage Google Ads accounts, including GAQL queries, performance metrics, search terms, budgets, and campaign management.
      21
      6 npm
      MIT
    • A
      license
      Not graded
      quality
      C
      maintenance
      Enables MCP clients such as Claude to read Google Ads performance reports, run keyword planner queries, and create or manage search and Performance Max campaigns, ad groups, keywords, ads, budgets, and delivery status. Write operations default to paused and can be disabled entirely for read-only analytics use.
      MIT
    • A
      license
      Not graded
      quality
      C
      maintenance
      Enables MCP clients such as Claude to manage Google Ads accounts through the Google Ads API, including performance reporting, keyword planning, search and P-MAX campaign creation, status changes, and budget updates.
      MIT
    • A
      license
      Not graded
      quality
      C
      maintenance
      Provides read-only access to Google Ads account data including campaigns, ad groups, keywords, and performance reports. Enables querying via GAQL through an MCP interface.
      MIT
    • A
      license
      Not graded
      quality
      D
      maintenance
      Enables reading and modifying Google Ads accounts, including campaign management, ad status changes, budget updates, and more.
      MIT

    TDQS

    A3.9/5.0

    Scored across 16 tools

    Disambiguation4/5

    Tools mostly target distinct resources and actions (create_budget vs update_budget, update_status vs remove, report vs search vs list_objects). The main overlap is among read tools—google_ads_report, google_ads_list_objects, and google_ads_search can all return overlapping data—but the descriptions explicitly delineate typed vs arbitrary GAQL queries and metrics vs entity listings. google_ads_mutate overlaps with all write tools, though it is clearly framed as a last-resort fallback.

    Naming Consistency4/5

    Almost all tools share a snake_case google_ads_ prefix and verb-noun form (list_accessible_customers, create_campaign, update_status, etc.). Minor deviations are noun-only names like google_ads_account_info, google_ads_report, and google_ads_keywords, but the overall pattern remains readable and predictable.

    Tool Count4/5

    16 tools cover a broad Google Ads surface (read, create, update, delete, plus a generic mutate), so each tool earns a place. It sits just above the ideal 3-15 range and could arguably be trimmed, but the count is reasonable for the domain's complexity.

    Completeness4/5

    The set provides solid CRUD coverage across budgets, campaigns, ad groups, ads, keywords, plus reporting and keyword research. Gaps exist (no typed update for renaming campaigns/ad groups or bidding details, limited ad-type creation), but google_ads_mutate and google_ads_search act as escape hatches for uncovered operations.

    Maintenance

    ActivityMaintained
    ResponsivenessNo issues