Skip to main content
Glama

ads_project_analytics

Calculate aggregate and per-campaign KPIs for a single advertising project, with optional date range filters, to analyze campaign performance.

Instructions

Calculate aggregate and per-campaign KPIs for one project.

Input Schema

NameRequiredDescriptionDefault
toNo
fromNo
project_idYes

Schema Changelog

Changes observed during successful MCP inspections.

  1. First observedv0.1.0

TDQS

C2.7/5.0
Behavior2/5

Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?

With no annotations, the description carries the full disclosure burden. It implies a computation/read but never states whether it is read-only, what permissions or project state it requires, whether results are cached or live, or how the aggregate vs per-campaign results are returned — a notable gap given there is also no output schema.

Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.

Conciseness4/5

Is the description appropriately sized, front-loaded, and free of redundancy?

A single front-loaded sentence with no filler and no redundancy. It is efficiently structured, though its brevity reflects under-specification rather than tight editing of rich content.

Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.

Completeness2/5

Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?

Three parameters at 0% schema documentation, no annotations, and no output schema means the description must explain the date-range contract and the return shape. It gestures at outputs ('aggregate and per-campaign KPIs') but leaves the agent unable to form a correct from/to query or know what the response contains.

Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.

Parameters2/5

Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?

Schema description coverage is 0% for three parameters. 'for one project' gives weak context for project_id, but the 'from' and 'to' parameters are completely unexplained — no date format, no default window, no timezone, no inclusion/exclusion semantics for the boundaries. With low coverage the description needed to compensate and does not.

Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.

Purpose4/5

Does the description clearly state what the tool does and how it differs from similar tools?

States a specific verb ('Calculate') and a specific resource ('aggregate and per-campaign KPIs for one project'), which an agent can distinguish from raw report fetchers like ads_google_ads_report. However it never names or contrasts the closely related siblings ads_campaign_analytics and ads_campaign_timeseries, so sibling differentiation is left to inference.

Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.

Usage Guidelines2/5

Does the description explain when to use this tool, when not to, or what alternatives exist?

No statement of when to use this instead of ads_campaign_analytics, ads_campaign_timeseries, or the per-platform report tools. The only implicit scoping signal is 'for one project', which hints at project-level rather than campaign-level queries but gives no explicit selection criteria or prerequisites.

Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.

Deploy Server

Other Tools