Create Campaign
create_campaignCreate a new Meta advertising campaign by specifying name, objective, and status. Set campaign-level or ad-set budgets for CBO or individual spend control.
Instructions
Create a new campaign. Requires name, objective, and status. Set special_ad_categories to [] if none apply. Budget can be set at campaign level (CBO) or at ad set level.
Input Schema
| Name | Required | Description | Default |
|---|---|---|---|
| name | Yes | Campaign name | |
| status | Yes | Initial status (recommend PAUSED to review before activating) | |
| objective | Yes | Campaign objective (ODAX) | |
| bid_strategy | No | Bid strategy (default: LOWEST_COST_WITHOUT_CAP) | |
| daily_budget | No | Daily budget in cents (e.g. 5000 = R$50.00). Set at campaign level for CBO. | |
| lifetime_budget | No | Lifetime budget in cents. Requires stop_time on ad sets. | |
| special_ad_categories | No | JSON array of special categories. Use "[]" if none. Options: CREDIT, EMPLOYMENT, HOUSING, ISSUES_ELECTIONS_POLITICS |