Churn Risk
customers_churnIdentify customers at risk of churning using RFM recency and frequency signals. Get lists of at-risk, hibernating, and lost customers with win-back recommendations to target re-engagement campaigns.
Instructions
Identify customers at risk of churning based on RFM recency + frequency signals. Returns an object with at_risk, hibernating, and lost arrays — each contains customer id, name, email, last_order_date, days_since_last_order, total_spent, total_orders, and a win_back_recommendation string. Use this for targeted re-engagement campaigns.
Input Schema
| Name | Required | Description | Default |
|---|---|---|---|
| store_id | Yes | UUID of a connected store (returned by store_connect with action="connect" or visible in store_connect with action="list" / the store_overview resource) |