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ugc-brief-mcp

ugc-brief-mcp

by closermethod

UGC Brief MCP

The production layer for UGC creators. Turn a brand brief into deliverables, shot lists, and the right format, and catch the traps before you shoot.

Disclaimer. Structured UGC-production frameworks from documented creator practice. Confirm deliverables, usage, and revisions in writing before shooting. This server plans the work; it never sets or quotes rates.

Why This Exists

You landed the deal. Now what do you actually shoot? Most creators (and their AI assistants) jump straight to filming and end up with the wrong format, undefined deliverables, and a "quick revision" that becomes ten. This MCP reads the brief like a pro: what you deliver, in what format, to what spec, and where the scope traps are.

Related MCP server: @aryaminus/socials-mcp

7 Tools

Tool

What it returns

interpret_brief

Detected deliverables/specs/usage/disclosure + red flags + the exact questions to confirm in writing

get_brief_checklist

The 10 fields every brief must answer before you shoot

get_ugc_formats

The 7 UGC ad formats (testimonial, problem/solution, unboxing, demo, GRWM, comparison, hook-test-pack) with structure

build_shot_list

A beat-by-beat shot list for a format + coverage rules (shoot the hook 3 ways)

scope_deliverables

The fields to lock so nothing is left open to interpretation, plus a confirm-message shape

check_brief_red_flags

Scan for unlimited revisions, perpetual usage, spec work, raw-file grabs, vague deliverables, scope creep

get_full_pack

Everything in one payload

Install

npx ugc-brief-mcp
{ "mcpServers": { "ugc-brief": { "command": "npx", "args": ["ugc-brief-mcp"] } } }

The Family

Land it (outbound-engine-mcp) → price it (creator-deals-mcp) → produce it (this one) → repurpose it (content-repurposing-mcp). Full catalog: MCP Hub

Built By

Elisabeth Hitz — 10+ years enterprise sales, reverse-engineered for creators.

License: MIT

Available Tools

7 tools
build_shot_listA

Given a UGC format, returns a beat-by-beat shot list template with coverage rules (shoot the hook 3 ways, get product close-up + in-use wide + reaction). Formats: testimonial, problem_solution, unboxing, demo_tutorial, get_ready_with_me, comparison, hook_test_pack.

Inputs: format (required).

check_brief_red_flagsA

Scan a brief or message for production/scope red flags: unlimited revisions, perpetual usage, spec-first requests, raw-file grabs, vague deliverables, post-agreement scope creep. Returns flags + what to do.

Inputs: text (required).

get_brief_checklistA

The 10-point checklist every UGC brief must answer before you shoot: deliverables, usage, exclusivity, revisions, raw-vs-edited, specs, hooks, talking points, timeline, brand assets.

Inputs: no named parameters.

get_full_packA

The complete UGC-brief library in one payload: formats, brief checklist, red flags. For full agent context.

Inputs: no named parameters.

get_ugc_formatsA

The core UGC ad formats with structure and when to use each: testimonial, problem_solution, unboxing, demo_tutorial, get_ready_with_me, comparison, hook_test_pack. Omit format for all.

Inputs: format.

interpret_briefA

Paste a brand's UGC brief. Returns detected deliverables/specs/usage/disclosure, red flags (unlimited revisions, perpetual usage, spec work, raw-file grabs), and the exact questions to confirm in writing before agreeing.

Inputs: brief (required).

scope_deliverablesA

Turn a vague ask into a defined deliverable list. Returns the exact fields to lock (count, format, length, aspect, revisions, raw-vs-edited, usage window) so nothing is left open to interpretation.

Inputs: no named parameters.

Tool Schema Changelog

Recent tool additions, removals, and schema changes observed during successful MCP inspections.

Loading tool schema changelog…

    TDQS

    A3.9/5.0

    Scored across 7 tools

    Disambiguation4/5

    Most tools have distinct purposes, but 'interpret_brief' and 'check_brief_red_flags' both deal with red flags, which could cause confusion. Descriptions help differentiate, with 'interpret_brief' being more comprehensive.

    Naming Consistency4/5

    Naming follows a mostly consistent verb_noun pattern (e.g., get_ugc_formats, build_shot_list). Minor deviations like 'get_full_pack' (uses 'full' instead of a noun like 'library') are still clear.

    Tool Count5/5

    Seven tools cover the UGC brief domain well without being excessive. Each tool has a clear role, from analyzing briefs to generating shot lists and scoping deliverables.

    Completeness4/5

    The tool set covers core UGC brief analysis and preparation tasks. Missing are tools for creating or editing briefs, but the given purpose (assisting with existing briefs) is well-served.

    Maintenance

    ActivityInactive
    ResponsivenessNo recent community issues

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