google-tag-manager-mcp
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TDQS
Scored across 18 tools
Each tool is explicitly scoped to a distinct GTM entity (account, container, workspace, tag, trigger, etc.), with names like gtm_tag and gtm_trigger making the target resource clear. Despite shared CRUD actions, the entity distinction eliminates any ambiguity.
All tools follow the consistent pattern gtm_<entity> in snake_case, and actions within each tool use standard verbs (list, get, create, update, remove, revert). This uniform naming convention makes the tool set predictable and easy to navigate.
At 18 tools, the count is on the higher end of the typical range, but it is justified by the breadth of GTM's API which includes many distinct entity types. Each tool earns its place by covering a unique resource, so the count feels appropriate for the domain's complexity.
The server covers all major GTM entities including accounts, containers, workspaces, tags, triggers, variables, folders, clients, zones, templates, transformations, destinations, environments, versions, and user permissions. It also includes built-in variables and version headers, providing comprehensive lifecycle management with no obvious gaps.