Microsoft Ads MCP Server
Server Configuration
Describes the environment variables required to run the server.
| Name | Required | Description | Default |
|---|---|---|---|
No arguments | |||
Instructions
Guidance the server publishes about itself, which clients place ahead of the tool catalog so the model reads it before choosing anything.
This server publishes no instructions, or was last inspected before Glama recorded them.
Capabilities
Features and capabilities supported by this server
Protocol revision2025-11-25
| Capability | Details |
|---|---|
| tools | {
"listChanged": true
} |
Tools
Functions exposed to the LLM to take actions
| Name | Description |
|---|---|
| get_setup_guideA | Get the step-by-step instructions to connect one AI app to the hosted Microsoft Ads MCP server by AdKit at https://mcp.adkit.so/microsoft-ads. Use this when the user asks how to install, add or connect AdKit in a specific app. Returns Markdown with the exact menu path, command or config snippet. For what the hosted server can do once connected, use list_hosted_tools instead. |
| list_hosted_toolsA | List the tools of the hosted Microsoft Ads MCP server by AdKit (https://mcp.adkit.so/microsoft-ads), with one line on what each tool does. Use this to explain what an agent can do with ad accounts after connecting, such as creating campaigns, pulling performance or uploading media. Returns a Markdown table. It does not call those tools; they only run on the hosted server. |
| list_ad_platformsA | List the ad platforms AdKit supports (Google, Meta, TikTok, LinkedIn, Microsoft, Reddit, X, Pinterest) and the link to each platform's own MCP server and setup page. Use this when the user asks which ad platforms are supported or wants a server for one platform only. Returns Markdown. |
| get_example_promptsA | Get example prompts that work with the hosted Microsoft Ads MCP server by AdKit, such as reporting, optimizing and launching campaigns. Use this when the user asks what to try first or what to ask the agent. Returns a Markdown list. |
| get_faqA | Get the answers to common questions about the hosted Microsoft Ads MCP server by AdKit: price, safety and approvals, API keys, several ad accounts and supported AI apps. Use this before answering such a question from memory. Returns Markdown, one heading per question. |
Prompts
Interactive templates invoked by user choice
| Name | Description |
|---|---|
No prompts | |
Resources
Contextual data attached and managed by the client
| Name | Description |
|---|---|
No resources | |
TDQS
Scored across 5 tools
Each tool has a clearly distinct purpose: setup instructions, hosted tool inventory, platform directory, example prompts, and FAQ. The descriptions even include explicit cross-references (e.g., get_setup_guide says to use list_hosted_tools for capability info), which eliminates the main potential confusion between onboarding and capability questions.
All five tools follow a consistent snake_case verb_noun pattern (get_setup_guide, list_hosted_tools, list_ad_platforms, get_example_prompts, get_faq). The get_/list_ prefix split maps sensibly to single-item retrieval vs. collection listing.
Five tools is well-scoped for a documentation/onboarding front-end; each covers a distinct question type (install, capabilities, platforms, prompts, FAQ) with no filler. Nothing feels missing or redundant at this count.
The onboarding surface is essentially complete: setup, capability discovery, cross-platform pointers, starter prompts, and FAQ cover the full user journey for connecting to the hosted server. The only minor gap is the absence of any tool to verify a connection or account status, which would be a natural next step after setup.