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get_campaign_report

Retrieve campaign-level advertising reports including impressions, clicks, cost, conversions, CTR, and CPC. Specify advertiser ID and date range.

Instructions

Get campaign-level advertising report with impressions, clicks, cost, conversions, CTR, CPC, etc.

Args: advertiser_id: The advertiser account ID. start_date: Start date in YYYY-MM-DD format. end_date: End date in YYYY-MM-DD format. page: Page number for pagination (default 1). page_size: Number of records per page (default 20, max 100).

Input Schema

TableJSON Schema
NameRequiredDescriptionDefault
advertiser_idYes
start_dateYes
end_dateYes
pageNo
page_sizeNo
Behavior2/5

Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?

With no annotations, the description carries full burden but only mentions parameter format. It omits behavioral traits like returned data structure, pagination behavior, rate limits, or authorization needs. The agent cannot determine what the response looks like.

Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.

Conciseness5/5

Is the description appropriately sized, front-loaded, and free of redundancy?

The description is extremely concise: one header line followed by a clean Args list. No superfluous text, and the most important information (purpose) is front-loaded.

Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.

Completeness3/5

Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?

Despite good parameter documentation, the lack of output schema means the description should describe the report structure or pagination behavior. It lists metrics but doesn't explain the response format or how results are organized.

Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.

Parameters4/5

Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?

Schema coverage is 0%, and the description compensates well by explaining each parameter's purpose, format for dates, and defaults/max for page and page_size. This adds significant value beyond the bare schema.

Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.

Purpose5/5

Does the description clearly state what the tool does and how it differs from similar tools?

The description clearly states 'Get campaign-level advertising report' with a specific verb and resource, and lists metrics (impressions, clicks, cost, etc.) which distinguishes it from sibling tools that are ad-level or creative-level reports.

Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.

Usage Guidelines2/5

Does the description explain when to use this tool, when not to, or what alternatives exist?

No guidance on when to use this tool versus alternatives like get_audience_report or get_creative_report. The description lacks any when-not or comparison to siblings, leaving the agent to infer usage context.

Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.

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