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list_conversions

Read-only

View all configured Google Ads conversion actions to track campaign performance and optimize advertising strategies.

Instructions

List all conversion actions configured in Google Ads.

Input Schema

TableJSON Schema
NameRequiredDescriptionDefault

No arguments

Behavior3/5

Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?

Annotations declare readOnlyHint=true, indicating a safe read operation. The description adds minimal behavioral context beyond this—it specifies 'all conversion actions' but doesn't mention pagination, sorting, or error conditions. With annotations covering the safety profile, the description provides some value but lacks rich behavioral details like rate limits or authentication needs.

Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.

Conciseness5/5

Is the description appropriately sized, front-loaded, and free of redundancy?

The description is a single, efficient sentence with zero waste—it directly states the action and resource without unnecessary words. It's appropriately sized for a simple list tool and front-loaded with the core purpose.

Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.

Completeness3/5

Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?

Given the tool's simplicity (0 parameters, read-only, no output schema), the description is minimally adequate. However, it lacks context on the return format (e.g., what data fields are included) and doesn't address potential complexities like large result sets. With no output schema, more detail on expected output would improve completeness.

Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.

Parameters4/5

Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?

The input schema has 0 parameters with 100% coverage, so no parameter documentation is needed. The description appropriately doesn't discuss parameters, focusing instead on the tool's purpose. This meets the baseline for tools with no parameters.

Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.

Purpose4/5

Does the description clearly state what the tool does and how it differs from similar tools?

The description clearly states the verb ('List') and resource ('conversion actions configured in Google Ads'), making the purpose unambiguous. It doesn't distinguish from siblings like 'list_campaigns' or 'list_ad_accounts', but the resource specificity is adequate for understanding what it does.

Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.

Usage Guidelines2/5

Does the description explain when to use this tool, when not to, or what alternatives exist?

No guidance is provided on when to use this tool versus alternatives. It doesn't mention prerequisites (e.g., needing an active Google Ads account) or compare it to sibling tools like 'get_performance' or 'diagnose_tracking' that might involve conversions. The description only states what it does, not when to use it.

Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.

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