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Snapchat Ads MCP Server

Snapchat Ads MCP Server by Insightful Pipe

MCP Compatible Insightful Pipe License

Connect Snapchat Ads to AI assistants for Gen-Z marketing analytics and AR advertising insights.

Part of the Insightful Pipe MCP Server Collection — The Snapchat Ads MCP server enables Claude, ChatGPT, Cursor, and other AI assistants to analyze your Snapchat advertising campaigns. Reach Gen-Z audiences, optimize creatives, and get AI-powered recommendations.

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Snapchat Ads MCP Server

MCP Server URL

https://snapchat-ads.insightfulmcp.com/

Related MCP server: Facebook Ads MCP Server

What is Snapchat Ads MCP?

Snapchat Ads MCP is a remote Model Context Protocol server that connects your Snapchat Ads Manager to AI assistants. This Gen-Z focused integration allows you to:

  • Query Snapchat ad performance using natural language

  • Analyze Story Ads and creative engagement

  • Track swipe-up rates and conversion metrics

  • Access media assets and audience segments

  • Get AI recommendations for optimization

Installation

Claude

  1. Copy the MCP Server URL: https://snapchat-ads.insightfulmcp.com/

  2. Open Claude Connectors Settings

  3. Scroll to the bottom and click Add custom connector

  4. Paste the URL and click Add

  5. Click Connect and sign in to InsightfulPipe if asked. Claude then lists the connector as connected.

ChatGPT

Custom MCP servers are added through ChatGPT's Developer mode. Availability depends on your ChatGPT plan, and workspace admins may need to allow it.

  1. Turn on Developer mode in ChatGPT settings

  2. Create a new app for a remote MCP server and paste the URL: https://snapchat-ads.insightfulmcp.com/

  3. Sign in to InsightfulPipe if asked. The connection finishes as soon as you are signed in.

See OpenAI's guide: Developer mode and MCP apps in ChatGPT

Claude Code

claude mcp add --transport http snapchat-ads https://snapchat-ads.insightfulmcp.com/

Cursor

Add the server to ~/.cursor/mcp.json (all projects) or .cursor/mcp.json (one project):

{
  "mcpServers": {
    "snapchat-ads": {
      "url": "https://snapchat-ads.insightfulmcp.com/"
    }
  }
}

When Cursor shows Needs authentication, click Connect and sign in to InsightfulPipe if asked.

Available Actions

43 actions: 35 read, 8 write.

Read Actions (35)

Action

Description

adaccount

Fetch details for a single ad account (legacy alias for get_adaccount)

ads

List ads for an ad account (legacy alias for get_ads)

adsquads

List ad squads for an ad account (legacy alias for get_adsquads)

campaigns

List campaigns for an ad account (legacy alias for get_campaigns)

creatives

List creatives for an ad account (legacy alias for get_creatives)

get_ad

Fetch a single ad, e.g. to read its current values before updating it

get_ad_stats

Retrieve performance statistics for a specific ad

get_adaccount

Fetch details for a single ad account

get_adaccount_stats

Retrieve performance statistics for an ad account

get_adaccounts_by_organization

List ad accounts for a specific organization

get_ads

List ads for an ad account

get_ads_by_adsquad

List the ads inside one ad squad

get_ads_by_campaign

List the ads inside one campaign

get_adsquad

Fetch a single ad squad, e.g. to read its current values before updating it

get_adsquad_stats

Retrieve performance statistics for a specific ad squad

get_adsquads

List ad squads for an ad account

get_adsquads_by_campaign

List the ad squads inside one campaign

get_campaign

Fetch a single campaign, e.g. to read its current values before updating it

get_campaign_stats

Retrieve performance statistics for a specific campaign

get_campaigns

List campaigns for an ad account

get_creative

Fetch a single creative, e.g. to read its current values before updating it

get_creatives

List creatives for an ad account

get_media

List media assets for an ad account

get_media_detail

Fetch metadata for a single media asset

get_media_preview

Retrieve a preview URL for a media asset

get_media_thumbnail

Retrieve a thumbnail URL for a media asset

get_organization

Fetch details for a single organization

get_organizations

List organizations the authenticated user can access

get_segments

List audience segments for an ad account

media_detail

Fetch metadata for a single media asset (legacy alias for get_media_detail)

media_preview

Retrieve a preview URL for a media asset (legacy alias for get_media_preview)

media_thumbnail

Retrieve a thumbnail URL for a media asset (legacy alias for get_media_thumbnail)

metadata_media

List media assets for an ad account (legacy alias for get_media)

metadata_segments

List audience segments for an ad account (legacy alias for get_segments)

stats

Retrieve performance statistics for an ad account (legacy alias for get_adaccount_stats)

Write Actions (8)

Action

Description

create_ad

Create an ad within an ad squad

create_adsquad

Create an ad squad within a campaign

create_campaign

Create a campaign within an ad account

create_creative

Create a creative within an ad account

update_ad

Update one ad

update_adsquad

Update one ad squad

update_campaign

Update one campaign

update_creative

Update one creative

Control What Your AI Can Do

You decide what AI agents can do with each connected account:

  • Turn individual actions on or off for every connected account, so agents only see the actions you allow.

  • Connect as Read-only or Read & Write. A read-only connection can only enable read actions.

  • Destructive actions stay off by default. Actions such as deletes are disabled until an admin enables them.

  • Team access per account. Restricted team members only use the accounts they are granted, with the read actions enabled on them.

Usage Examples

Campaign Performance

"How are my Snapchat campaigns performing this week?"

Ad Squad Analysis

"Which ad squads have the highest swipe-up rate?"

Creative Performance

"Show me my top performing Snapchat creatives"

Media Assets

"List all my media assets and their thumbnails"

Audience Segments

"What audience segments do I have available?"

Supported Metrics

Metric

Description

Impressions

Total ad views

Swipe Ups

Users who swiped up

Swipe Up Rate

Swipes / impressions

Video Views

Video ad views

Completion Rate

Users who watched full video

Screen Time

Average ad viewing time

Shares

Content shares

Conversions

Pixel-tracked conversions

Why Snapchat Ads MCP?

For Gen-Z Focused Brands

  • Youth engagement - Reach 13-34 demographic

  • Creative insights - Understand what resonates

  • Cultural relevance - Stay connected to trends

For App Marketers

  • App install tracking - Mobile app campaigns

  • Deep linking - In-app conversion data

  • Re-engagement - App retargeting metrics

For Agencies

  • Multi-account management - Handle brand accounts

  • Creative benchmarking - Compare ad performance

  • Automated reporting - Client-ready insights

Security & Privacy

  • Official Snapchat Marketing API - Direct integration with Snap's API

  • OAuth 2.0 - Secure authentication

Pricing

The Snapchat Ads MCP server is included in every InsightfulPipe plan, together with all other MCP servers and the CLI. Plans start at $29.99/month, and you can try it for 7 days. See insightfulpipe.com/pricing for current plans.

Ready-Made Skills and Prompts

Explore More MCP Servers by Insightful Pipe

Visit insightfulpipe.com/mcp-servers to discover our full collection of MCP servers for marketing and analytics.

Gen-Z & Social MCP Servers

Advertising MCP Servers

View All MCP Servers →

Resources

Support


Insightful Pipe — AI-powered marketing analytics through MCP servers. Explore all integrations →

License

MIT License - see LICENSE for details.

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