Complete Colour Strategy
colour_strategyEvaluate a hex colour's brand fit, market risk, category cliches, material behaviour, copy hooks, and usage rules across multiple markets and mediums.
Instructions
The flagship commercial endpoint. Combines archive grounding, verdict, brand fit, market risk, category cliche check, material behaviour, copy hooks, and usage rules in a single call. Input: hex + brand_context (category, positioning, audience, channels) + constraints (avoid, must_work_on) + markets + medium. Output: verdict, strategy summary, archive anchor, commercial signal, category cliche risk level, market reading per market, material notes, usage rules (primary use, secondary use, avoid, pair_with), copy hooks (one_liner, social, brand_rationale), and alternatives. Examples: luxury fragrance brand UK/France/Japan, heritage interior specification, premium ecommerce packaging, SaaS brand identity.
Input Schema
| Name | Required | Description | Default |
|---|---|---|---|
| hex | Yes | Hex colour to evaluate e.g. '#4A2A50' | |
| brand_context | No | Brand context object | |
| constraints | No | Constraints object | |
| markets | No | Target markets e.g. ['UK', 'France', 'Japan'] | |
| medium | No | Primary medium e.g. 'packaging', 'interior', 'digital' | general |
Output Schema
| Name | Required | Description | Default |
|---|---|---|---|
| ok | No | ||
| result | No | ||
| error | No |