seo-analytics-mcp
Google Search Console, GA4 und IndexNow — als MCP-Server.
Frag Claude nach deinen eigenen Websites. Was rankt, was sich geändert hat, was indexiert ist, was konvertiert.
"Which pages lost the most clicks in the last 28 days versus the 28 before?"
"How is /pricing doing?"
"Is https://example.com/new-post indexed yet?"
"Which pages rank on page one but get almost no clicks?"
"Top 20 queries for the blog last month, and which of them convert in GA4."Du autorisierst dein eigenes Google-Konto gegen einen OAuth-Client in deinem eigenen Google-Cloud-Projekt. Nichts an deinem Zugriff läuft über jemand anderen, dieses Repository enthält keine Zugangsdaten, und jedes Google-Kontingent, das du verbrauchst, ist dein eigenes.
Inhalt
Installation · Einrichtung · Das Sieben-Tage-Problem · Tools · Antwortformat · Konfiguration · Schreibzugriffe · Profile · Design · Fehlerbehebung · Entwicklung
Related MCP server: GSC Analyst Connector
Installation
Erfordert Python 3.10+ und uv.
uvx seo-analytics-mcp doctor # no install needed — prints your setup steps, in orderdoctor ist das gesamte Onboarding-Erlebnis. Es sagt dir in jeder Phase genau, was fehlt und was du als Nächstes ausführen sollst. Wenn du hier sonst nichts liest, führe das aus.
Einrichtung
Sechs Klicks in der Google-Cloud-Konsole, dann ein Befehl. Zehn Minuten, einmalig.
Erstelle ein Google-Cloud-Projekt — oder verwende ein bestehendes. console.cloud.google.com/projectcreate
Aktiviere die APIs. Search Console ist erforderlich; das GA4-Paar ist optional.
searchconsole ·
analyticsdata ·
analyticsadmin
Konfiguriere den Zustimmungsbildschirm und klicke dann auf App veröffentlichen. console.cloud.google.com/auth/overview
Wähle Extern und veröffentliche. Du bist der einzige Nutzer deiner eigenen App, daher gilt die Ausnahme für den persönlichen Gebrauch von Google und es ist keine Verifizierung erforderlich. Workspace-Nutzer können stattdessen Intern wählen.
Überspringe den Schritt Veröffentlichen nicht — siehe unten.
Erstelle einen OAuth-Client vom Typ Desktop app und lade das JSON herunter.
console.cloud.google.com/auth/clients
Ein Webanwendungs-Client kann die Loopback-Weiterleitung, die dieser Server benötigt, nicht durchführen. doctor prüft auf genau diesen Fehler, weil er leicht zu machen ist.
Autorisiere einmalig von einem Terminal aus:
uvx seo-analytics-mcp auth --client-secret ~/Downloads/client_secret_*.jsonDein Browser öffnet sich. Google sagt „Google hat diese App nicht verifiziert" — erwartbar für deinen eigenen Client: Erweitert → Weiter. Das Token landet in deinem Profilverzeichnis mit der Berechtigung 0600.
Prüfe und verbinde dann:
uvx seo-analytics-mcp doctor # eleven checks; exit 0 means it will workVerbinden
claude mcp add seo \
-e GSC_DEFAULT_SITE=sc-domain:example.com \
-e GA4_DEFAULT_PROPERTY=properties/123456789 \
-- uvx seo-analytics-mcp{
"mcpServers": {
"seo": {
"command": "uvx",
"args": ["seo-analytics-mcp"],
"env": {
"GSC_DEFAULT_SITE": "sc-domain:example.com",
"GA4_DEFAULT_PROPERTY": "properties/123456789"
}
}
}
}Beende dann Claude Desktop vollständig (⌘Q — das Schließen des Fensters reicht nicht) und öffne es erneut.
[!HINWEIS] In dieser Konfiguration gibt es keinen Pfad zu Zugangsdaten. Das Token liegt im Profilverzeichnis, das
seo-mcp authgeschrieben hat, daher kann der gesamte Block bedenkenlos in ein GitHub-Issue eingefügt werden.
Das Sieben-Tage-Problem
[!WARNUNG] Wenn der Server funktioniert und etwa eine Woche später aufhört, ist das der Grund.
Google stellt Refresh-Tokens aus, die nach sieben Tagen ablaufen für jede externe OAuth-App, deren Veröffentlichungsstatus noch Test ist. Der naheliegende Einrichtungsweg — Projekt erstellen, Client erstellen, sich selbst als Testnutzer hinzufügen — lässt dich dort zurück.
Die Lösung ist ein Klick: Setze auf dem Zustimmungsbildschirm die Zielgruppe auf Extern und klicke auf
App veröffentlichen. Dann uvx seo-analytics-mcp auth --reauth.
doctor markiert ein Token, das jung genug ist, um noch ein Test-Token zu sein, und jeder invalid_grant-Fehler
vom Server erklärt das ausführlich. Es ist kein Bug im Server — aber es wird das am häufigsten gemeldete Problem sein.
Tools
Dreizehn Tools: zehn bilden Upstream-Operationen ab, zwei verbinden Quellen, und eines existiert nur, damit das Modell einem verwirrten Nutzer sagen kann, was zu tun ist.
Tool | Was es tut | |
🔎 |
| Properties, die dieses Konto lesen kann, mit Berechtigungsstufe |
🔎 |
| Klicks, Impressionen, CTR, Position nach beliebiger Dimensionskombination |
🔎 |
| Zwei Zeitfenster verglichen — größte Veränderungen, in beide Richtungen |
🔎 |
| Indexstatus, Abdeckung, kanonische URL, letzter Crawl, Rich Results |
🔎 |
| Eingereichte Sitemaps mit Warnungen und Fehlerzahlen |
✍️ |
| Reicht eine Sitemap ein — Schreibbereich und explizite Bestätigung |
📊 |
| Konten und Properties, um eine numerische Property-ID aufzulösen |
📊 |
| Beliebiger |
📊 |
| Sitzungen, Engagement, Conversions nach Landingpage |
⚡ |
| Prüft, ob die Schlüsseldatei korrekt veröffentlicht ist |
⚡ |
| Stapelübermittlung — standardmäßig Trockenlauf, token-geschützte Bestätigung |
🔗 |
| Eine URL: GSC-Trend, Top-Anfragen, GA4-Engagement, Indexstatus |
🩺 |
| Aktives Profil, Bereiche, welche APIs antworten, was als Nächstes auszuführen ist |
Wie eine Antwort aussieht
Jedes Lesetool gibt dieselben vier Schlüssel zurück. Begrenzt, selbsterklärend und mit eigenen Einschränkungen versehen.
{
"summary": {
"source": "gsc",
"rows_returned": 10, // what you see
"rows_matched": 1847, // what exists upstream
"date_range": "2026-07-29..2026-08-25", // resolved, always echoed
"data_state": "final",
"totals": { "clicks": 4730, "impressions": 512903, "ctr": 0.0092, "position": 12.4 }
},
"rows": [ /* capped at min(row_limit, 1000) */ ],
"notes": [
"Google anonymises rare queries: these rows do NOT sum to property totals.",
"dataState=final excludes the most recent 2-3 days.",
"1837 further rows were not included inline."
],
"export": "~/.../exports/a1b2c3.csv" // only when rows spilled
}Drei Konventionen gelten überall:
Summen decken alle abgerufenen Zeilen ab, nicht nur die angezeigten — ein Modell, das zehn Zeilen und eine
Summe für zehn sieht, kann Kürzung nicht von Realität unterscheiden. Raten werden nie gemittelt: ctr wird neu
berechnet aus Klicks ÷ Impressionen, position ist impressionsgewichtet, engagementRate ist
Engagement ÷ Sitzungen.
Einschränkungen reisen mit den Daten. Die Ebene, die die Einschränkung kennt, fügt sie hinzu: Der Client weiß,
dass die query-Dimension angefordert wurde, shape() weiß, wie viele Zeilen es verworfen hat, GA4 weiß, dass die
Antwort gesampelt wurde. Docstrings allein verlieren sie genau dann, wenn das Modell auf die Zahlen schaut.
Fehler benennen die Lösung. Ein 403 sagt dir, welche Berechtigung du prüfen und wo — niemals ein roher Google-Fehlertext.
The authorised Google account has no access to sc-domain:example.com. Confirm the
account you authorised is the one with access — Search Console grants are per-property
under Settings > Users and permissions, GA4 grants are per-property under Admin >
Property access management. If access was added recently, run `seo-mcp auth --reauth`.Konfiguration
Jede Variable ist optional. Priorität: Tool-Argument → Umgebung → Profil-config.json.
Variable | Zweck |
| Standard-Property, z. B. |
| Standard-GA4-Property, z. B. |
| Welches Profil verwendet werden soll (Standard: |
| Überschreibt das Profil-Wurzelverzeichnis |
| Nur für IndexNow erforderlich |
|
|
Daten
Jedes Datumsargument akzeptiert YYYY-MM-DD, today, yesterday oder NdaysAgo. Antworten geben den
absoluten Bereich zurück, den sie tatsächlich verwendet haben, denn ein Modell, das das heutige Datum falsch errät,
erzeugt ein leeres Ergebnis, das wie „Der Traffic ist auf null gefallen" wirkt.
Search Console hinkt 2–3 Tage hinterher und behält ~16 Monate; Bereiche außerhalb dieser Grenzen werden markiert oder abgelehnt, statt stillschweigend nichts zurückzugeben. GA4 berichtet in der eigenen Zeitzone der Property, daher stimmen die Daten nicht exakt mit denen der Search Console überein — die Antworten sagen das dort, wo es relevant ist.
Schreibzugriffe
Zwei Tools wirken auf die Welt außerhalb deines Rechners. Beide sind absichtlich umständlich.
| Benötigt den Schreibbereich (nicht standardmäßig gewährt) und |
| Verifiziert deine Schlüsseldatei und gibt dann ein |
[!WICHTIG] Ein
confirm-Flag allein ist kein Sicherheitsmechanismus — es ist ein Argument, das das Modell ausfüllt, und dieselbe Fehlinterpretation, die die falschen URLs erzeugt, erzeugtconfirm=truedaneben.Das Token ist ohne Trockenlauf nicht fälschbar, und ändere eine URL, und es passt nicht mehr. Beide Tools tragen außerdem
destructiveHint-Annotationen, sodass ein Client, der destruktive Tools hinter einer eigenen Genehmigungsabfrage absichert, dies tun wird.
Schreibgeschützte Bereiche sind die Standardeinstellung. Ein Fremder, der ein SEO-Tool installiert, das sofort um Erlaubnis bittet, seine Search-Console-Properties zu ändern, wird das zu Recht ablehnen.
Profile
Mehrere Google-Konten auf einem Rechner — für Agenturen, die Kunden-Properties nebeneinander verwalten.
uvx seo-analytics-mcp auth --profile client-a --client-secret ./client-a.json
uvx seo-analytics-mcp auth --profile client-b --client-secret ./client-b.json
uvx seo-analytics-mcp profiles listSetze SEO_MCP_PROFILE pro MCP-Servereintrag. Cache-Schlüssel enthalten das Profil, sodass zwei Konten
niemals gegenseitig ihre Daten ausliefern können.
Ein Profil ist ein Verzeichnis — das Erste, das du einen Nutzer je zu löschen bitten wirst:
uvx seo-analytics-mcp profiles rm client-a --yesSie liegen in ~/Library/Application Support/seo-mcp/ (macOS), $XDG_CONFIG_HOME/seo-mcp/
(Linux) oder %APPDATA%\seo-mcp\ (Windows).
Design
Vier Ebenen, strikt abwärts. Wenn du das falsch machst, landet der Auth-Fluss in einem Tool-Aufruf, was der Fehler ist, den das gesamte Design verhindern soll.
flowchart TD
subgraph L4["Entry points"]
S[server.py<br/><i>MCPServer, stdio</i>]
C[cli.py<br/><i>auth · doctor · profiles · serve</i>]
end
subgraph L3["Tools — argument surface, docstrings, cache policy"]
T[13 handlers<br/><i>no HTTP, no credentials, no row shaping</i>]
end
subgraph L2["Clients — the only modules that speak HTTP"]
G[gsc.py]
A[ga4.py]
I[indexnow.py]
end
subgraph L1["Leaves — importable by anyone, import nobody"]
LV[shaping · errors · config · cache · auth/store · auth/scopes]
end
F[auth/flow.py<br/><i>loopback + PKCE · opens a browser</i>]
S --> T
C --> T
C -.->|only reachable from here| F
T --> G & A & I
G & A & I --> LVDer Browser-Fluss darf niemals in einem Tool-Aufruf laufen. Ein MCP-Tool, das auf stdio blockiert und auf einen Menschen wartet, der einen Zustimmungsbildschirm abschließt, sieht wie ein hängender Server aus, und das Modell kann nicht helfen. Ein CLI-Befehl, einmal ausgeführt, ist der ganze Unterschied — und ein Test durchläuft den AST jedes Moduls, um das durchzusetzen.
Andere Regeln, die die Tests mechanisch durchsetzen: shaping.py importiert keine Google-Bibliothek (weshalb die
Zeilenlogik ohne Zugangsdaten vollständig unit-testbar ist), Tools importieren keine HTTP-Bibliothek, und
nichts auf dem Serverpfad ruft print() auf — bei einem stdio-Transport trägt stdout JSON-RPC, und ein
einziger verirrter print korrumpiert den Stream.
Fehlerbehebung
Symptom | Ursache |
Funktionierte, dann nach einer Woche nicht mehr | OAuth-App noch im Testmodus — siehe oben |
| Erstelle stattdessen einen Desktop-App-OAuth-Client |
| Falsches Google-Konto oder keine Berechtigung für diese Property |
| Aktiviere es in dem Projekt, das deinen OAuth-Client ausgestellt hat, und warte dann eine Minute |
GA4 gibt einen 400 zurück | Ein inkompatibles Dimensions-/Metrik-Paar – nicht jede GA4-Dimension funktioniert mit jeder Metrik |
Server erscheint nie im Client | Führe zuerst |
Jeder Problembericht sollte seo-mcp doctor --json enthalten. Es enthält keine Anmeldeinformationen – nur Pfade, Versionen, welche Prüfungen bestanden wurden und welche APIs geantwortet haben.
Entwicklung
uv sync --extra dev
uv run pytest -q # 147 tests · no credentials · no network
uv run python scripts/smoke.py # drives the server over real stdio JSON-RPC
uv run ruff check src testspython3 -m venv .venv && ./.venv/bin/pip install -e ".[dev]"
./.venv/bin/python -m pytest -q
./.venv/bin/python scripts/smoke.py ./.venv/bin/seo-mcpscripts/smoke.py startet den Server als Unterprozess, führt den MCP-Handshake durch, listet die Tools auf und ruft mehrere auf – unter Verwendung eines Wegwerf-Profilverzeichnisses, sodass dein echtes Token unberührt bleibt. Es ist der schnellste Weg, um zu bestätigen, dass die Protokollseite funktioniert, bevor irgendeine Google-Anmeldeinformation existiert.
Um manuell daran herumzutesten, benötigt der MCP Inspector nichts weiter als Node:
npx @modelcontextprotocol/inspector ./.venv/bin/seo-mcp # web UI
npx @modelcontextprotocol/inspector --cli ./.venv/bin/seo-mcp \
--method tools/call --tool-name auth_status # scriptableNicht von automatisierten Tests abgedeckt: der OAuth-Ablauf selbst und die Live-IndexNow-Übermittlung. Beide benötigen einen Menschen und eine echte Domain, und das Mocken würde nur den Mock testen. Sie gehören in eine kurze manuelle Release-Checkliste.
Zwei Dinge, die es nicht tun wird
[!NOTE] IndexNow erreicht Google nicht. Teilnehmer sind Bing, Yandex, Naver, Seznam.cz, Yep und Amazon – ein Endpunkt propagiert an alle. Google nimmt nicht teil, und Googles eigene Indexing-API akzeptiert nur Seiten mit
JobPosting- oderBroadcastEvent-Strukturdaten. Wenn du dies installierst, um eine schnellere Google-Indizierung zu erwarten, wirst du enttäuscht sein.
[!NOTE] Abfragezeilen summieren sich nie zu Gesamtsummen. Google anonymisiert seltene Abfragen, daher unterschätzt jede Aufschlüsselung nach der
query-Dimension. Jede Antwort, die diese Dimension enthält, wiederholt den Hinweis, weil ein Modell, dem diese Zeilen übergeben werden, sonst selbstbewusst falsche Prozentsätze berechnet.
Mitwirken
Issues und Pull-Requests sind willkommen. Die anmeldefreie Testsuite läuft bei jedem Push auf Linux, macOS und Windows mit Python 3.10 und 3.13 – wenn sie lokal besteht, besteht sie auch in CI.
Das Umbenennen eines Tools oder das Ändern eines Arguments bricht jeden gespeicherten Prompt, den ein Benutzer hat. Diese Änderungen gehen in CHANGELOG.md und sind vor 1.0 ein Minor-Bump, danach ein Major-Bump.
Lizenz
MIT.
Available Tools
13 toolsauth_statusARead-only
Report which profile is active, which scopes its token holds, and which Google APIs actually answer. Call this first whenever another tool returns a permission error: the response names the exact command the user should run in their terminal.
| Name | Required | Description | Default |
|---|---|---|---|
No parameters | |||
Output Schema
| Name | Required | Description |
|---|---|---|
No output parameters | ||
TDQS
Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?
Annotations already declare readOnlyHint and openWorldHint, so the safety profile is covered. The description adds useful behavioral context beyond annotations: the tool proactively names a command for the user to run, and it should be invoked as a first-line diagnostic after permission failures.
Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.
Is the description appropriately sized, front-loaded, and free of redundancy?
Two crisp sentences, front-loading the tool's outputs and then giving a concrete usage directive. Every word serves a purpose; no redundancy or filler.
Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.
Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?
The tool is simple, has no parameters, has an output schema, and is well-annotated. The description covers what it reports, when to call it, and what value the response provides, leaving no practical gap for an agent deciding to invoke it.
Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.
Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?
The tool has zero parameters and 100% schema coverage, so parameter documentation is irrelevant. Per the rubric, a zero-parameter tool gets a baseline of 4; the description correctly implies no inputs are needed.
Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.
Does the description clearly state what the tool does and how it differs from similar tools?
The description uses a specific verb ('Report') and identifies the exact diagnostic resource: active profile, token scopes, and reachable Google APIs. This clearly differentiates it from the reporting and analytics sibling tools, which focus on data, not authentication state.
Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.
Does the description explain when to use this tool, when not to, or what alternatives exist?
It explicitly instructs the agent to call this tool first after a permission error and notes that the response names the exact terminal command. This provides an unambiguous trigger condition and practical guidance, which is more than enough for a zero-parameter diagnostic tool.
Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.
ga4_landing_pagesARead-only
Sessions, engagement rate, conversions and revenue by landing page - the preset that joins to Search Console. Every row gains a normalised 'path' key ('/pricing', no host, no trailing slash, no query string) which is directly comparable to the 'path' key added by gsc_search_analytics rows grouped by page.
| Name | Required | Description | Default |
|---|---|---|---|
| top_n | No | ||
| end_date | No | yesterday | |
| start_date | No | 28daysAgo | |
| property_id | No | ||
| path_contains | No |
Output Schema
| Name | Required | Description |
|---|---|---|
| rows | Yes | |
| notes | Yes | |
| export | No | |
| summary | Yes | |
| export_rows | No |
TDQS
Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?
Annotations already mark the tool read-only, so the description correctly focuses on added behavioral detail: the join to Search Console and the path normalization rules (no host, no trailing slash, no query string). This goes beyond what the schema or annotations provide, though it does not discuss sampling or property selection.
Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.
Is the description appropriately sized, front-loaded, and free of redundancy?
Two dense, efficient sentences with no redundancy. The metric set and identity come first, and the path-normalization behavior earns its place as the key differentiator.
Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.
Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?
With an output schema and read-only annotations, the description covers core identity and join behavior well. However, with five undocumented optional parameters, the agent is left guessing about filtering, date handling, and property selection, and the description does not guide away from siblings like ga4_run_report.
Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.
Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?
Schema description coverage is 0% and all five parameters are undocumented. The description only mentions the output path key and never explains top_n, start_date, end_date, property_id, or path_contains, so it fails to add meaning beyond the schema.
Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.
Does the description clearly state what the tool does and how it differs from similar tools?
The description names a concrete report — sessions, engagement rate, conversions, and revenue by landing page — and identifies it as the preset that joins to Search Console. It also distinguishes itself from gsc_search_analytics by explaining the shared normalized path key.
Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.
Does the description explain when to use this tool, when not to, or what alternatives exist?
The description clearly implies this tool is for GA4 data joined with Search Console and that its path key is directly comparable to gsc_search_analytics rows. It stops short of explicitly naming sibling alternatives or saying when not to use it, but the join context is strong guidance.
Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.
ga4_list_propertiesARead-only
List the GA4 accounts and properties this Google account can read, so a property name can be resolved to the numeric ID every other GA4 tool needs. Universal Analytics properties are not returned - they no longer exist in this API.
| Name | Required | Description | Default |
|---|---|---|---|
No parameters | |||
Output Schema
| Name | Required | Description |
|---|---|---|
| rows | Yes | |
| notes | Yes | |
| export | No | |
| summary | Yes | |
| export_rows | No |
TDQS
Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?
Annotations already declare readOnlyHint and openWorldHint, so safety is covered. The description adds useful behavioral context: results are limited to what the Google account can read, and Universal Analytics properties will not appear because they are absent from the API.
Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.
Is the description appropriately sized, front-loaded, and free of redundancy?
Two tightly written sentences. The first states purpose and value; the second removes a common misunderstanding. No filler or repetition.
Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.
Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?
Complete for a parameterless list tool: it explains what is returned, the authorization scope, the ID-resolution purpose, and the exclusion of Universal Analytics. The existing output schema covers return structure.
Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.
Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?
The tool has zero parameters and schema coverage is 100% by default, so the description need not explain parameters. Baseline 4 applies for parameterless tools.
Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.
Does the description clearly state what the tool does and how it differs from similar tools?
States a specific verb ('List') and resource ('GA4 accounts and properties'), and clarifies the purpose: resolving a property name to the numeric ID required by other GA4 tools. It also distinguishes itself from GA4 reporting tools and from Universal Analytics, which is explicitly excluded.
Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.
Does the description explain when to use this tool, when not to, or what alternatives exist?
Clear context: use this when you need to discover readable GA4 properties and map names to IDs. It does not explicitly name alternative tools or say when not to use it, but the purpose and scope strongly imply the correct usage.
Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.
ga4_run_reportARead-only
Run an arbitrary GA4 report (the runReport method).
metrics and dimensions are GA4 API names, not UI labels: 'sessions', 'activeUsers', 'screenPageViews', 'conversions', 'totalRevenue'; 'landingPage', 'pagePath', 'sessionDefaultChannelGroup', 'country', 'date'. Not every dimension is compatible with every metric - a 400 error means the pair is not queryable together, not that the names are wrong. dimension_filter and order_by take GA4 FilterExpression and OrderBy objects as plain dicts. Dates accept YYYY-MM-DD, 'today', 'yesterday' or 'NdaysAgo'. GA4 reports in the property's own timezone, so its dates do not line up exactly with Search Console's.
| Name | Required | Description | Default |
|---|---|---|---|
| limit | No | ||
| metrics | Yes | ||
| end_date | No | yesterday | |
| order_by | No | ||
| dimensions | No | ||
| start_date | No | 28daysAgo | |
| property_id | No | ||
| dimension_filter | No |
Output Schema
| Name | Required | Description |
|---|---|---|
| rows | Yes | |
| notes | Yes | |
| export | No | |
| summary | Yes | |
| export_rows | No |
TDQS
Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?
Beyond the readOnlyHint and openWorldHint annotations, the description adds valuable non-obvious behavioral context: 400 errors mean incompatible metric/dimension pairs, dimension_filter and order_by require GA4 object dicts, and reports are generated in the property's timezone. This is precisely the kind of information an agent needs to interpret results correctly.
Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.
Is the description appropriately sized, front-loaded, and free of redundancy?
Six sentences each carry distinct, necessary information: purpose, API-name caveat, compatibility error semantics, object formats, date formats, and timezone behavior. The description is front-loaded with the purpose and contains no repetition or filler.
Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.
Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?
The description covers the main non-obvious failure modes and formatting requirements, and the output schema means return values need no explanation. It could be more complete by addressing pagination and property_id selection, but these are minor given the schema defaults and the presence of an output schema.
Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.
Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?
With zero schema description coverage, the description compensates well by explaining GA4 API-name conventions, listing valid metric and dimension examples, specifying date formats, and clarifying filter/order_by object formats. It does not mention the limit or property_id parameters, but those are either self-evident or have schema defaults, so the compensation is strong but not complete.
Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.
Does the description clearly state what the tool does and how it differs from similar tools?
The opening sentence uses a specific verb ('Run') and resource ('GA4 report'), explicitly names the underlying runReport method, and the word 'arbitrary' distinguishes it from more targeted sibling tools like ga4_landing_pages. An agent can immediately tell what this tool does and roughly how it differs from specialized report tools.
Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.
Does the description explain when to use this tool, when not to, or what alternatives exist?
The description clearly frames this as the general-purpose/custom GA4 reporting tool, and the timezone note contrasts it with Search Console tools. It does not explicitly name sibling alternatives or provide a 'when not to use' statement, so it stops short of full routing guidance.
Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.
gsc_compare_periodsARead-only
Compare two consecutive Search Console periods and return the biggest movers in both directions - the 'what changed' question in one call.
period_days is the length of each window; the current window ends offset_days before the freshest available data, and the comparison window is the period_days immediately before it. metric is clicks, impressions, ctr or position. For position, a DECREASE is an improvement, and the response says so. dimension is usually page or query; query rows are anonymised by Google and will not sum to totals.
| Name | Required | Description | Default |
|---|---|---|---|
| top_n | No | ||
| metric | No | clicks | |
| site_url | No | ||
| dimension | No | page | |
| offset_days | No | ||
| period_days | No |
Output Schema
| Name | Required | Description |
|---|---|---|
No output parameters | ||
TDQS
Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?
Beyond the readOnlyHint and openWorldHint annotations, the description discloses concrete behavioral details: window anchoring via offset_days, the direction caveat for position, and the fact that query rows are anonymized and will not sum to totals. This materially helps the agent interpret results correctly.
Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.
Is the description appropriately sized, front-loaded, and free of redundancy?
Three focused sentences convey purpose, window mechanics, and the key metric/dimension caveats without repetition or filler. The most important behavioral details are front-loaded.
Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.
Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?
Given the annotations, existing output schema, and the description's coverage of window semantics and special cases, an agent has enough information to select and invoke the tool correctly. The remaining implicit parameters are minor and inferable.
Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.
Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?
With 0% schema coverage, the description compensates well by explaining period_days, offset_days, metric values, and dimension caveats. top_n and site_url are left implicit, but their titles and defaults make them reasonably self-explanatory.
Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.
Does the description clearly state what the tool does and how it differs from similar tools?
The description states a specific verb and resource: compare two consecutive Search Console periods and return the biggest movers in both directions. The 'what changed' framing clearly distinguishes it from siblings like gsc_search_analytics, which does not compare periods.
Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.
Does the description explain when to use this tool, when not to, or what alternatives exist?
The description explicitly frames this tool as answering the 'what changed' question, giving a clear use case. It does not name specific alternatives or exclusions, but the intended context is clear relative to the sibling tools.
Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.
gsc_inspect_urlARead-only
Inspect one URL's index status in Google: coverage verdict, last crawl time, Google's chosen canonical versus the declared one, robots.txt state, mobile usability and rich-result verdicts. inspection_url must be a full URL that belongs to site_url. This is the tightest Google quota in the set (2,000 calls per day per property), so results are cached for an hour.
| Name | Required | Description | Default |
|---|---|---|---|
| site_url | No | ||
| inspection_url | Yes |
Output Schema
| Name | Required | Description |
|---|---|---|
No output parameters | ||
TDQS
Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?
Beyond the readOnlyHint and openWorldHint annotations, the description discloses quota limits (2,000 calls/day/property), caching behavior (1 hour), and input validation constraints. This is meaningful behavioral context that materially affects when and how an agent should call the tool.
Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.
Is the description appropriately sized, front-loaded, and free of redundancy?
Two compact sentences front-load the tool's purpose and output, then provide constraints and quota/caching context. No filler or redundant restating of schema fields.
Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.
Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?
The description is largely complete given the output schema and annotations: it covers input constraints, expected output categories, rate limits, and caching. The main small gap is the undocumented site_url parameter, which prevents a perfect score.
Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.
Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?
Schema description coverage is 0%, so the description must compensate. It explains that inspection_url must be a full URL belonging to site_url, but it leaves site_url's format, meaning, and optional/default behavior ambiguous. Partial compensation, with a clear gap on the site_url parameter.
Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.
Does the description clearly state what the tool does and how it differs from similar tools?
The description states a specific verb and resource ('Inspect one URL's index status in Google') and enumerates the exact verdicts returned. This clearly distinguishes it from aggregate tools like gsc_search_analytics or sitemap tools.
Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.
Does the description explain when to use this tool, when not to, or what alternatives exist?
The description provides clear usage context by warning that this tool has the tightest quota in the set and that results are cached, signaling it should be used judiciously. It does not explicitly name alternatives or state when not to use it, but context is sufficient.
Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.
gsc_list_sitemapsARead-only
List the sitemaps submitted for a property, with when each was last downloaded by Google and how many warnings and errors it carries. A sitemap Google has never downloaded, or one with errors, is usually the answer to 'why isn't this indexed'.
| Name | Required | Description | Default |
|---|---|---|---|
| site_url | No |
Output Schema
| Name | Required | Description |
|---|---|---|
| rows | Yes | |
| notes | Yes | |
| export | No | |
| summary | Yes | |
| export_rows | No |
TDQS
Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?
The readOnlyHint annotation already establishes this is a safe read operation. The description adds behavioral detail beyond that by revealing that the tool surfaces undownloaded sitemaps and reports warning/error counts, which helps the agent interpret the results. No contradiction with annotations.
Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.
Is the description appropriately sized, front-loaded, and free of redundancy?
Two sentences, each earning its place. The first identifies the tool's core action and result fields; the second adds practical diagnostic value. Information is front-loaded and there is no wasted text.
Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.
Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?
The tool is simple and the output schema exists, so return-value documentation is not the description's burden. However, the one input parameter is undocumented in both the schema and the description, leaving an agent unsure how to specify the property. This is a clear completeness gap for a tool with a single important argument.
Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.
Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?
The schema has one parameter, site_url, with no description and 0% schema description coverage. The description only says 'for a property' and never explains that site_url is the property identifier, what format it should take, or whether it is required. The description fails to compensate for the schema's complete lack of parameter documentation.
Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.
Does the description clearly state what the tool does and how it differs from similar tools?
The description names a specific verb and resource: 'List the sitemaps submitted for a property.' It further specifies the output content (last downloaded date, warnings, errors), which makes the tool's purpose unambiguous and distinguishes it from siblings like gsc_list_sites or gsc_submit_sitemap.
Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.
Does the description explain when to use this tool, when not to, or what alternatives exist?
The description provides clear diagnostic context: a sitemap never downloaded by Google or one with errors is likely the answer to 'why isn't this indexed.' This tells the agent when the tool is useful, though it does not explicitly name alternatives or state when not to use it.
Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.
gsc_list_sitesARead-only
List the Search Console properties this Google account can read, with the permission level held on each. Call this first in any session: the exact string returned here is what every other Search Console tool needs as site_url. Domain properties look like 'sc-domain:example.com'; URL-prefix properties are full URLs with a trailing slash.
| Name | Required | Description | Default |
|---|---|---|---|
No parameters | |||
Output Schema
| Name | Required | Description |
|---|---|---|
| rows | Yes | |
| notes | Yes | |
| export | No | |
| summary | Yes | |
| export_rows | No |
TDQS
Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?
Annotations already establish readOnlyHint=true and openWorldHint=true. The description adds useful behavioral context beyond annotations: it lists the permission-level-inclusive return, the need to pass the returned string to sibling tools, and the distinct string formats for domain versus URL-prefix properties.
Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.
Is the description appropriately sized, front-loaded, and free of redundancy?
The description is three purposeful sentences with no filler. It front-loads the core action, then the critical 'call this first' guidance, then the property format details. Every sentence contributes directly to correct invocation and downstream use.
Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.
Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?
Given the tool has no parameters, a read-only annotation, and an output schema, the description is complete. It covers what the tool does, why it must be called first, how its output feeds other tools, and how to recognize the two property types.
Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.
Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?
The tool has zero parameters, so the schema makes parameter semantics moot. The description still adds relevant semantic detail about what will be returned and how those return values will be used as site_url parameters elsewhere, which compensates well for the empty schema.
Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.
Does the description clearly state what the tool does and how it differs from similar tools?
The description names a specific verb and resource: 'List the Search Console properties this Google account can read, with the permission level held on each.' It clearly differentiates this tool from siblings like gsc_list_sitemaps and gsc_search_analytics by focusing on property enumeration and access level.
Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.
Does the description explain when to use this tool, when not to, or what alternatives exist?
The description explicitly instructs agents to 'Call this first in any session' and explains that the exact string returned is required by every other Search Console tool as site_url. This is strong, practical guidance on when and why to use the tool before alternatives.
Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.
gsc_search_analyticsARead-only
Query Search Console performance data: clicks, impressions, CTR, position.
Dates are YYYY-MM-DD, or 'today' / 'yesterday' / 'NdaysAgo'; the absolute range actually used is echoed in summary.date_range. dimensions may include query, page, country, device, date (default ["query"]). filters are "dimension operator value", e.g. "page contains /blog/". search_type is web, image, video, news or discover. data_state "final" excludes the most recent 2-3 incomplete days; "all" is fresher but unstable. Rows carrying the 'query' dimension are anonymised by Google and will NOT sum to property totals - never compute shares or percentages from them.
| Name | Required | Description | Default |
|---|---|---|---|
| filters | No | ||
| end_date | No | yesterday | |
| site_url | No | ||
| row_limit | No | ||
| data_state | No | final | |
| dimensions | No | ||
| start_date | No | 28daysAgo | |
| search_type | No | web |
Output Schema
| Name | Required | Description |
|---|---|---|
| rows | Yes | |
| notes | Yes | |
| export | No | |
| summary | Yes | |
| export_rows | No |
TDQS
Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?
Beyond the readOnlyHint annotation, the description discloses important behavioral details: date range echoing in summary.date_range, data_state 'all' being fresher but unstable, and the critical anonymization caveat that query-dimension rows do not sum to property totals. This last warning prevents a real misuse of the data and adds significant value beyond annotations.
Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.
Is the description appropriately sized, front-loaded, and free of redundancy?
The description is dense but every sentence contributes: metrics, date handling, dimensions, filters, search_type, data_state, and the aggregation caveat. It is front-loaded with the core purpose and avoids filler or repetition.
Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.
Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?
Given the tool's 8 optional parameters and existing output schema, the description covers all critical usage aspects: date formats, dimension values, filter syntax, search_type options, data freshness semantics, and a non-obvious data-caveat. The only lightly covered parameters are row_limit and site_url, but they are self-evident or covered by sibling tools like gsc_list_sites.
Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.
Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?
With 0% schema description coverage, the description carries the full explanatory burden and succeeds. It explains date formats, default dimensions, filter syntax with an example, valid search_type values, and the meaning of data_state values. These semantics go far beyond the bare property titles in the schema.
Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.
Does the description clearly state what the tool does and how it differs from similar tools?
The description opens with a specific verb and resource: 'Query Search Console performance data: clicks, impressions, CTR, position.' It clearly identifies what the tool returns and the metrics involved, making it easy to distinguish from siblings like gsc_list_sites or gsc_inspect_url. The mention of dimensions and search types further sharpens the tool's identity.
Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.
Does the description explain when to use this tool, when not to, or what alternatives exist?
The description clearly establishes the context for using this tool: querying Search Console performance data with configurable dates, dimensions, filters, search types, and data states. It does not explicitly name alternatives or state when not to use it, but the intended use is unambiguous given the detailed parameter guidance.
Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.
gsc_submit_sitemapADestructive
Submit or re-ping a sitemap to Search Console. THIS WRITES TO THE USER'S LIVE PROPERTY. It needs the write scope, which is not granted by default, and it is a dry run unless confirm=true. Show the dry run to the user and get their explicit agreement before calling it again with confirm=true. feedpath must be the full sitemap URL, e.g. https://example.com/sitemap.xml.
| Name | Required | Description | Default |
|---|---|---|---|
| confirm | No | ||
| feedpath | Yes | ||
| site_url | No |
Output Schema
| Name | Required | Description |
|---|---|---|
No output parameters | ||
TDQS
Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?
The description goes well beyond the annotations by disclosing that it writes to the user's live property, requires a non-default write scope, performs a dry run unless confirm=true, and must be preceded by user agreement. These are critical behavioral details that annotations alone do not provide.
Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.
Is the description appropriately sized, front-loaded, and free of redundancy?
Every sentence earns its place: the action, the live-write warning, the scope prerequisite, the dry-run confirmation flow, and the feedpath format requirement. The most important warning is front-loaded in all caps, and there is no filler.
Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.
Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?
The description covers the destructive nature, auth requirement, dry-run behavior, confirmation process, and feedpath format, which is strong for a write operation. It only omits guidance on the optional site_url parameter, but the output schema likely clarifies return shape and the tool remains safely usable without that detail.
Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.
Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?
With 0% schema description coverage, the description adds meaning for feedpath by requiring it to be the full sitemap URL, and it clarifies confirm's role in gating the real write. However, site_url is not explained, leaving one parameter undocumented.
Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.
Does the description clearly state what the tool does and how it differs from similar tools?
The description clearly states the verb and resource: submit or re-ping a sitemap to Search Console. It does not explicitly contrast with sibling tools like gsc_list_sitemaps, but the action and target are unambiguous.
Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.
Does the description explain when to use this tool, when not to, or what alternatives exist?
The description gives clear context and a concrete usage workflow: run as a dry run first, show the user, then call again with confirm=true after explicit agreement. It also warns that the write scope is not granted by default, though it does not list alternatives or when-not-to-use conditions.
Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.
indexnow_submitADestructive
Submit URLs to IndexNow so participating search engines recrawl them. THIS ACTS ON THE LIVE WEB and cannot be undone.
Called without confirm it is a DRY RUN: it validates the key file and the URL list and returns a submission_token. Show that dry run to the user, then call again with confirm=true AND the exact submission_token you were given. The token is bound to that precise URL list, so if the list changes you must dry-run again.
IndexNow notifies Bing, Yandex, Naver, Seznam.cz, Yep and Amazon. Google does NOT participate - this will not speed up Google indexing. Per-endpoint HTTP status is returned verbatim, because 200, 202, 400, 403, 422 and 429 all mean different things.
| Name | Required | Description | Default |
|---|---|---|---|
| host | No | ||
| urls | Yes | ||
| confirm | No | ||
| endpoint | No | https://api.indexnow.org/indexnow | |
| submission_token | No |
Output Schema
| Name | Required | Description |
|---|---|---|
No output parameters | ||
TDQS
Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?
The description discloses critical behavior beyond annotations: it 'ACTS ON THE LIVE WEB and cannot be undone,' the token is bound to a precise URL list, and per-endpoint HTTP statuses are returned verbatim because different statuses have different meanings. This complements the destructiveHint annotation rather than contradicting it.
Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.
Is the description appropriately sized, front-loaded, and free of redundancy?
Every sentence earns its place: live-web danger, dry-run flow, token binding, engine coverage, and status-code semantics. The most important operational constraint is front-loaded.
Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.
Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?
Given the complexity and the presence of an output schema, the description covers the main invocation path well. The only notable gap is the lack of guidance for host and endpoint, but these have defaults and are not required, so the overall definition is still highly usable.
Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.
Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?
Schema description coverage is 0%, so the description must compensate. It explains confirm, submission_token, and urls through the dry-run/confirmed workflow, but host and endpoint are left undocumented in both schema and description. This is partial compensation for a five-parameter tool.
Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.
Does the description clearly state what the tool does and how it differs from similar tools?
The description states a specific verb and resource: 'Submit URLs to IndexNow so participating search engines recrawl them.' It also distinguishes this from siblings like indexnow_verify_key by describing the actual submission action and live-web effect.
Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.
Does the description explain when to use this tool, when not to, or what alternatives exist?
It gives explicit workflow instructions: call without confirm for a dry run, show the dry run to the user, then call with confirm=true and the exact submission_token. It also warns that Google does not participate, clarifying when this tool will not help.
Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.
indexnow_verify_keyARead-only
Check that this host's IndexNow key file is correctly published: reachable, HTTP 200, served as text, and containing exactly the configured key. Every submission runs this check itself and aborts if it fails, so use this tool to diagnose a rejected submission. The key is read from configuration, never passed in.
| Name | Required | Description | Default |
|---|---|---|---|
| host | No | ||
| key_location | No |
Output Schema
| Name | Required | Description |
|---|---|---|
No output parameters | ||
TDQS
Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?
Annotations already provide readOnlyHint=true, and the description adds useful non-obvious behavior: the key comes from configuration, is never passed in, and the tool verifies several specific HTTP/content conditions. It does not overstate behavior or contradict annotations.
Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.
Is the description appropriately sized, front-loaded, and free of redundancy?
Three tightly packed sentences with no filler. The purpose is front-loaded, followed by usage guidance and a valuable parameter-related clarification.
Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.
Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?
For a two-parameter read-only diagnostic tool with an output schema, the description covers purpose, behavior, and usage context well. However, the semantics of host and key_location remain undocumented, which leaves ambiguity for an agent deciding whether to pass them.
Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.
Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?
Schema description coverage is 0%, so the description must compensate. The only useful clue is that the key is read from configuration, but the two parameters host and key_location are never explained, including whether they override the configured defaults or how they interact with each other.
Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.
Does the description clearly state what the tool does and how it differs from similar tools?
States a specific verb ('Check') and resource ('this host's IndexNow key file'), plus concrete success criteria (reachable, HTTP 200, served as text, exactly configured key). This clearly differentiates it from the submission-oriented sibling indexnow_submit.
Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.
Does the description explain when to use this tool, when not to, or what alternatives exist?
Explicitly says to use this tool to diagnose a rejected submission and notes that submissions already run this check and abort on failure. It gives clear context but does not name an alternative tool or state when not to use it.
Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.
page_reportARead-only
Everything known about one page in a single call: its Search Console clicks and impressions trend, its top queries, its GA4 engagement, and its current index status. Use this for 'how is /pricing doing?'.
GA4 and index status are included on a best-effort basis - if GA4 is not authorised or the property is unknown, the Search Console half is still returned, with a note saying what was left out.
| Name | Required | Description | Default |
|---|---|---|---|
| url | Yes | ||
| days | No | ||
| site_url | No | ||
| property_id | No |
Output Schema
| Name | Required | Description |
|---|---|---|
No output parameters | ||
TDQS
Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?
Annotations declare readOnlyHint=true and openWorldHint=true, and the description adds valuable behavioral detail beyond that: GA4 and index status are best-effort, and if GA4 is unauthorized or the property is unknown, the Search Console half is still returned with a note. This partial-failure behavior is not present in the annotations.
Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.
Is the description appropriately sized, front-loaded, and free of redundancy?
The description is compact and front-loaded: the first sentence summarizes what the tool returns, the second gives a concrete use case, and the second paragraph explains the only important caveat. Every sentence earns its place.
Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.
Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?
An output schema exists, so return values are covered, and the description explains fallback behavior. However, with four parameters and zero schema descriptions, the lack of any parameter semantics is a clear gap: an agent cannot confidently know why site_url and property_id are needed or how days affects the report.
Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.
Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?
Schema description coverage is 0%, so the description must compensate, but it does not define any of the parameters: url, days, site_url, or property_id. The only indirect clue is 'one page,' which does not meaningfully explain the required url param or the optional disambiguation params.
Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.
Does the description clearly state what the tool does and how it differs from similar tools?
The description states exactly what the tool does: aggregates Search Console clicks/impressions trend, top queries, GA4 engagement, and index status into one call. It also gives a concrete trigger example ('how is /pricing doing?'), which clearly distinguishes it from narrower siblings like gsc_search_analytics or ga4_run_report.
Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.
Does the description explain when to use this tool, when not to, or what alternatives exist?
The description explicitly says when to use this tool ('Use this for...'), providing clear context. However, it does not explicitly say when not to use it or name alternative sibling tools, leaving some routing decisions to inference.
Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.
Tool Schema Changelog
Recent tool additions, removals, and schema changes observed during successful MCP inspections.
13 tool updates
v0.1.0- First observed
auth_status - First observed
ga4_landing_pages - First observed
ga4_list_properties - First observed
ga4_run_report - First observed
gsc_compare_periods - First observed
gsc_inspect_url - First observed
gsc_list_sitemaps - First observed
gsc_list_sites - First observed
gsc_search_analytics - First observed
gsc_submit_sitemap - First observed
indexnow_submit - First observed
indexnow_verify_key - First observed
page_report
TDQS
Scored across 13 tools
Most tools target a distinct API and resource, but a few reporting tools overlap: page_report and gsc_inspect_url both report index status, and gsc_search_analytics/gsc_compare_periods both query performance. Descriptions are detailed enough to usually disambiguate, but an agent could still misselect on a quick read.
The dominant pattern is prefix_verb_noun (gsc_list_sites, ga4_run_report, indexnow_verify_key), but some tools deviate: page_report, auth_status, ga4_landing_pages, and indexnow_submit. The naming is consistent enough to be predictable, though not fully uniform.
13 tools is well within the sweet spot for a multi-API SEO server. Each tool covers a distinct operation or preset, and none feels redundant or gratuitous given the GSC, GA4, and IndexNow surface.
The surface covers GSC property discovery, performance queries, URL inspection, sitemap submission, GA4 reporting, and IndexNow submission. Minor gaps exist—notably no sitemap deletion and no GA4 metadata discovery—but core SEO workflows are fully usable.
Maintenance
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Query your SEO data in plain language: rankings, audits, backlinks, competitors and AI visibility.
Google Search Console, GA4 and Bing Webmaster data for SEO and AI-search work. 20 read-only tools.
Query your Google Search Console, GA4 and Bing Webmaster data across every site you run.
Turn Search Console data into SEO actions, content, publishing, indexing, and AI insights.
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