get_change_impact
Compare app store metrics before and after a change day to measure its impact on keyword ranks, downloads, and subscription revenue.
Instructions
What a change did: for one change day (a new version, screenshots, subtitle, keyword field, a campaign start — defaults to the latest change on the listing timeline) compares the same number of days before and after, side by side: keyword ranks (up/down/entered/dropped and the biggest moves), the App Store funnel (impressions, page views, downloads per day and the conversion rates), downloads from the sales report, and subscription revenue and trial/paid starts per day, each with the change in percent. The change day itself is left out of both windows. complete=false means the after window is still running. recentChanges lists the last change days to pick another one.
Input Schema
| Name | Required | Description | Default |
|---|---|---|---|
| day | No | change day YYYY-MM-DD (defaults to the latest change) | |
| appId | Yes | app id from list_apps | |
| window | No | days on each side, 3–30 (default 7) | |
| country | No | country code for ranks and the listing timeline (defaults to the app's first country) |