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vinkius-labs

Salesforce Marketing Cloud MCP

by vinkius-labs

sf_create_campaign

Create a marketing campaign in Salesforce by specifying name, type, status, dates, description, and budget. Returns the campaign's Salesforce ID.

Instructions

[INSTRUCTIONS] Creates a Campaign sObject. Name is required. Type: Email, Conference, Webinar, Trade Show, Public Relations, Advertisement, Banner Ads, Telemarketing. Status defaults to "Planned". Dates use YYYY-MM-DD. budgetedCost is the planned spend. Returns the created campaign with its Salesforce ID.

Create a new marketing campaign in Salesforce with name, type, status, dates, description, and budget.

Input Schema

TableJSON Schema
NameRequiredDescriptionDefault
nameYesCampaign name
typeNoType: Email, Conference, Webinar, Advertisement, etc.
statusNoStatus (default: Planned)
startDateNoStart date YYYY-MM-DD
endDateNoEnd date YYYY-MM-DD
descriptionNoCampaign description
budgetedCostNoPlanned budget amount
Behavior4/5

Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?

Annotations only have destructiveHint: false. Description discloses it creates (mutation), includes default behavior (status defaults to 'Planned'), and return value. Does not cover permissions or rate limits, but adequate for a create tool.

Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.

Conciseness4/5

Is the description appropriately sized, front-loaded, and free of redundancy?

Fairly concise with two sections but some repetition (first line and summary). The [INSTRUCTIONS] tag adds structure. Could be tighter.

Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.

Completeness4/5

Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?

No output schema, but description explains return value (created campaign with ID). Covers required fields, defaults, and date format. Missing error handling details, but sufficient for basic use.

Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.

Parameters4/5

Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?

Schema coverage is 100%, baseline 3. Description adds extra context: name required, type list, date format, budget meaning. This enhances parameter understanding beyond schema.

Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.

Purpose5/5

Does the description clearly state what the tool does and how it differs from similar tools?

The description clearly states it creates a Campaign sObject, specifying the verb 'Creates' and resource. It distinguishes from siblings like sf_add_campaign_member and sf_search_campaigns by focusing on creation.

Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.

Usage Guidelines4/5

Does the description explain when to use this tool, when not to, or what alternatives exist?

Provides detailed usage instructions including required fields, type options, default status, date format, and return value. Lacks explicit when-not-to-use or alternative tools, but context is clear.

Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.

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