Which integrations are available for this server?

Enables AI agents to export generated articles and content in Markdown format for use in other editors or static site generators. Allows AI agents to publish content and manage articles directly on Webflow CMS sites through the Balzac platform. Enables the publication and management of content on Wix-hosted websites. Allows AI agents to publish articles directly as drafts or posts to WordPress websites. Provides capabilities to export article data and metadata in XML format for platform interoperability.

How do I use Balzac MCP Server?

1. Click on "Install Server". 2. Wait a few minutes for the server to deploy. Once ready, it will show a "Started" state. 3. In the chat, type @ followed by the MCP server name and your instructions, e.g., "@Balzac MCP Server Research keywords for 'sustainable fashion' and write an SEO article for my blog" That's it! The server will respond to your query, and you can continue using it as needed. Here is a step-by-step guide with screenshots.

Balzac MCP Server

npm version License: MIT

MCP server for the Balzac AI content platform -- give AI agents native access to keyword research, article writing, and CMS publishing.

The Balzac MCP server implements the Model Context Protocol so that AI agents like Claude Desktop, OpenClaw, Claude Code, and any MCP-compatible client can manage your entire content pipeline through structured tool calls.

Quick Start

1. Get your API key

Log in to Balzac, go to Settings > API Keys, and generate a key.

2. Configure your MCP client

Add to your MCP configuration (Claude Desktop, OpenClaw, or any MCP-compatible host):

{
  "mcpServers": {
    "balzac": {
      "command": "npx",
      "args": ["-y", "balzac-mcp"],
      "env": {
        "BALZAC_API_KEY": "bz_your_api_key_here"
      }
    }
  }
}

For Claude Desktop, this file lives at ~/Library/Application Support/Claude/claude_desktop_config.json (macOS) or %APPDATA%\Claude\claude_desktop_config.json (Windows).

3. Start using it

Once configured, your AI agent can directly call Balzac tools:

"Research keywords for my site and write an SEO article about the best opportunity"
"Write 3 articles about our top keywords and publish them as drafts to WordPress"
"Rewrite my latest article with a more professional tone"

Environment Variables

Variable	Required	Description
`BALZAC_API_KEY`	Yes	Your Balzac API key (starts with `bz_`)
`BALZAC_API_URL`	No	API base URL (default: `https://api.hirebalzac.ai/v1`)

Available Tools

Workspaces

Tool	Description
`list_workspaces`	List all workspaces
`get_workspace`	Get workspace details
`create_workspace`	Create a workspace from a domain
`update_workspace`	Update workspace settings
`delete_workspace`	Delete a workspace

Keywords

Tool	Description
`list_keywords`	List keywords (filter by level, status)
`get_keyword`	Get keyword details (volume, competition, intent)
`create_keyword`	Add a keyword
`enable_keyword`	Enable a keyword
`disable_keyword`	Disable a keyword
`generate_long_tail_keywords`	Generate long-tail variations
`delete_keyword`	Delete a keyword

Suggestions

Tool	Description
`list_suggestions`	List content suggestions
`get_suggestion`	Get suggestion details
`generate_suggestions`	Trigger AI suggestion generation
`accept_suggestion`	Accept and start writing (5 credits)
`reject_suggestion`	Reject a suggestion

Briefings

Tool	Description
`list_briefings`	List briefings
`get_briefing`	Get briefing details
`create_briefing`	Create a briefing and start writing (5 credits)

Articles

Tool	Description
`list_articles`	List articles (filter by status, published)
`get_article`	Get article details and content
`update_article`	Update article metadata
`delete_article`	Delete an article
`rewrite_article`	Rewrite article content (3 credits)
`regenerate_article_picture`	Regenerate main picture (1 credit)
`publish_article`	Publish to an integration
`schedule_article`	Schedule future publication
`export_article`	Export as HTML, Markdown, or XML

Competitors

Tool	Description
`list_competitors`	List competitor domains
`create_competitor`	Add a competitor
`delete_competitor`	Remove a competitor

Links

Tool	Description
`list_links`	List reference links
`create_link`	Add a reference link
`delete_link`	Remove a link

Settings

Tool	Description
`get_settings`	Get workspace settings
`update_settings`	Update workspace settings

Tones of Voice

Tool	Description
`list_tones`	List available tones
`get_tone`	Get tone details

Integrations

Tool	Description
`list_integrations`	List publishing integrations
`get_integration`	Get integration details
`create_integration`	Create an integration (WordPress, Webflow, Wix, GoHighLevel, Webhook)
`update_integration`	Update integration settings
`delete_integration`	Delete an integration
`reconnect_integration`	Re-test integration connection

Credit Costs

Action	Credits
Writing an article (accept suggestion or create briefing)	5
Rewriting an article	3
Regenerating a picture	1

If your account doesn't have enough credits, the tool returns an error with the required and available credit counts.

License

MIT

Install Server

A

security – no known vulnerabilities

F

license - not found

A

quality - confirmed to work

How are these scores calculated?

Resources

GitHub Repository

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Tools

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Balzac MCP Server

Balzac MCP Server

Quick Start

1. Get your API key

2. Configure your MCP client

3. Start using it

Environment Variables

Available Tools

Workspaces

Keywords

Suggestions

Briefings

Articles

Competitors

Links

Settings

Tones of Voice

Integrations

Credit Costs

See Also

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Resources

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