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Facebook Ad Library MCP

by thenavidm

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      Enables AI agents to browse and query Facebook Ads data including ad accounts, campaigns, ad sets, and performance insights via natural language.
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    TDQS

    A4.2/5.0

    Scored across 9 tools

    Disambiguation5/5

    Each tool targets a clearly distinct task: search, single-ad fetch, advertiser resolution, visual creative inspection, video transcription, change detection, EU transparency, URL generation, and backend status. The descriptions proactively disambiguate edge cases, such as the difference between get_ad (full record) and view_ad_creative (actual images), and EU vs non-EU spend data availability.

    Naming Consistency4/5

    Seven of the nine tools follow a consistent verb_noun pattern (get_ad, search_ads, list_advertisers, transcribe_ad, view_ad_creative, diff_advertiser, get_eu_transparency), with a sensible singular/plural distinction. Two tools — ad_library_url and backend_status — are noun phrases rather than verb_noun, which is a minor but noticeable deviation.

    Tool Count5/5

    Nine tools is well within the ideal scope for a read-only ad-research API. Each tool serves a distinct step in the workflow — discover, search, inspect, transcribe, compare, verify — with no redundancy or bloat.

    Completeness4/5

    The core ad-research workflow is thoroughly covered: brand-to-Page resolution, keyword and advertiser search, single-ad retrieval, creative inspection, video transscription, temporal diffing, and EU transparency. Minor gaps include no political-ad-specific search and no cross-advertiser comparison, but the primary workflows can be completed without dead ends.

    Maintenance

    ActivityMaintained
    ResponsivenessNo issues