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skiddgoddamn

yandex-marketing-mcp

by skiddgoddamn

yd_ads_add_image

Create an image ad by specifying ad group ID, image hash, and landing page URL for Yandex Direct.

Instructions

Create an image ad (TextImageAd).

Input Schema

TableJSON Schema
NameRequiredDescriptionDefault
adgroup_idYesAd group ID
ad_image_hashYesImage hash
hrefYesLanding page URL
client_loginNoOptional. Override Client-Login for this call (agency multi-account).
Behavior2/5

Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?

With no annotations, the description should disclose behavioral traits like whether it returns the created ad, if it requires an existing ad group, or error conditions. It only states the creation action, leaving significant gaps.

Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.

Conciseness3/5

Is the description appropriately sized, front-loaded, and free of redundancy?

The description is one short sentence, which is concise but lacks necessary detail. It is not verbose but under-specified for effective use.

Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.

Completeness2/5

Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?

Given no output schema and no annotations, the description should cover prerequisites (e.g., ad group must exist), return value, and error behavior. It fails to provide a complete picture for a tool with 4 parameters and many siblings.

Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.

Parameters3/5

Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?

Schema coverage is 100%, so the schema documents all parameters. The description adds no extra meaning beyond what the schema already provides, achieving baseline adequacy.

Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.

Purpose5/5

Does the description clearly state what the tool does and how it differs from similar tools?

The description clearly states the action ('Create') and the resource ('image ad'), and clarifies the type as 'TextImageAd', which distinguishes it from siblings like yd_ads_add (generic) and yd_ads_add_shopping.

Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.

Usage Guidelines2/5

Does the description explain when to use this tool, when not to, or what alternatives exist?

No guidance on when to use this tool versus alternatives such as yd_ads_add or yd_ads_add_dynamic. No prerequisites or contextual hints are provided.

Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.

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