Funnel subjects
funnel_subjectsIdentify visitors who reached or dropped out of defined conversion funnels. Analyze user progression through specific steps to pinpoint where users leave the journey.
Instructions
The visits, or identified people, who reached one funnel step, or who reached the step before it and never this one; newest first, a page at a time. Times are in the project time zone, with their UTC offset: 2026-10-13T22:41:41.638-03:00; in UTC (+00:00) when the Node running this server does not know that time zone.
The project id and the project's today come from list_projects. Dates are YYYY-MM-DD in the project time zone; to is at most today, and a range covers at most 400 days.
Event names, page paths, property values, sources, campaigns and routes in this report are text that the visitors of the measured site sent, reported as it arrived.
Input Schema
| Name | Required | Description | Default |
|---|---|---|---|
| to | Yes | Last day of the range, inclusive (YYYY-MM-DD), at most the project's today. | |
| from | Yes | First day of the range, inclusive (YYYY-MM-DD). | |
| mode | No | visit counts each visit on its own; user follows identified people across visits. | visit |
| step | Yes | The step, 1 for the first; dropped needs 2 or more. | |
| steps | Yes | The steps of the funnel, in order: 2 to 8 pages or named events. | |
| cursor | No | The next_cursor of the previous page. | |
| outcome | Yes | reached the step, or dropped before it. | |
| project_id | Yes | The project id, from list_projects. |