personalize_message

Generate personalized LinkedIn messages for leads using their name, job title, and post content to create connection invitations or follow-up DMs.

Instructions

Generate a personalized LinkedIn invitation note or DM for a specific lead. Returns a message ready to copy-paste (max 200 chars for invitations, longer for DMs).

Input Schema

TableJSON Schema

Name	Required	Description	Default
`name`	Yes	Lead's full name
`title`	No	Job title
`post_snippet`	No	Their LinkedIn post text
`priority`	No		P2-warm
`message_type`	No	Type: invitation (max 200 chars), dm1 (first DM after acceptance), dm2 (follow-up J+3), dm3 (final J+7)	invitation

Implementation Reference

src/index.ts:419-449 (handler)

The async handler function for 'personalize_message' which generates an invitation or DM based on the input parameters.

async ({ name, title, post_snippet, priority, message_type }) => {
  const lead = { name, title, post_snippet, priority: priority ?? "P2-warm" };
  let message: string;

  if (message_type === "invitation") {
    message = generateInvitationNote(lead);
    if (message.length > 200) {
      message = message.substring(0, 197) + "...";
    }
  } else {
    const touchMap: Record<string, number> = { dm1: 1, dm2: 2, dm3: 3 };
    message = generateDM(lead, touchMap[message_type] || 1);
  }

  return {
    content: [
      {
        type: "text" as const,
        text: [
          `Message type: ${message_type}`,
          `For: ${name}${priority ? ` (${priority})` : ""}`,
          `Length: ${message.length} chars${message_type === "invitation" ? " (max 200)" : ""}`,
          "",
          "---",
          message,
          "---",
        ].join("\n"),
      },
    ],
  };
},

src/index.ts:408-416 (schema)

The input schema definition for 'personalize_message' using Zod validation.

inputSchema: {
  name: z.string().describe("Lead's full name"),
  title: z.string().optional().describe("Job title"),
  post_snippet: z.string().optional().describe("Their LinkedIn post text"),
  priority: z.enum(["P1-hot", "P2-warm", "P3-nurture", "P4-cold"]).default("P2-warm").optional(),
  message_type: z.enum(["invitation", "dm1", "dm2", "dm3"]).default("invitation").describe(
    "Type: invitation (max 200 chars), dm1 (first DM after acceptance), dm2 (follow-up J+3), dm3 (final J+7)",
  ),
},

src/index.ts:401-418 (registration)

Registration of the 'personalize_message' tool with the MCP server.

server.registerTool(
  "personalize_message",
  {
    title: "Personalize Outreach Message",
    description:
      "Generate a personalized LinkedIn invitation note or DM for a specific lead. " +
      "Returns a message ready to copy-paste (max 200 chars for invitations, longer for DMs).",
    inputSchema: {
      name: z.string().describe("Lead's full name"),
      title: z.string().optional().describe("Job title"),
      post_snippet: z.string().optional().describe("Their LinkedIn post text"),
      priority: z.enum(["P1-hot", "P2-warm", "P3-nurture", "P4-cold"]).default("P2-warm").optional(),
      message_type: z.enum(["invitation", "dm1", "dm2", "dm3"]).default("invitation").describe(
        "Type: invitation (max 200 chars), dm1 (first DM after acceptance), dm2 (follow-up J+3), dm3 (final J+7)",
      ),
    },
    annotations: { readOnlyHint: true, openWorldHint: false, destructiveHint: false },
  },

linkedin-prospection-mcp