SEO MCP
Server Quality Checklist
Latest release: v0.2.4
- Disambiguation5/5
Each tool addresses a distinct SEO function: backlinks, traffic, keyword difficulty, and keyword generation. There is no overlap in purpose.
Naming Consistency3/5Two tools use the 'get_' prefix (get_backlinks_list, get_traffic) while two do not (keyword_difficulty, keyword_generator). This inconsistency in naming pattern could confuse an agent.
Tool Count4/5With 4 tools, the set is appropriately scoped for basic SEO tasks. It is not too small or too large for the domain.
Completeness3/5Core SEO operations are covered (backlinks, traffic, keywords), but lacks features like rank tracking, site audit, or competitive analysis, leaving notable gaps.
Average 3/5 across 4 of 4 tools scored. Lowest: 2.4/5.
See the Tool Scores section below for per-tool breakdowns.
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How is the quality score calculated?
The overall quality score combines two components: Tool Definition Quality (70%) and Server Coherence (30%).
Tool Definition Quality measures how well each tool describes itself to AI agents. Every tool is scored 1–5 across six dimensions: Purpose Clarity (25%), Usage Guidelines (20%), Behavioral Transparency (20%), Parameter Semantics (15%), Conciseness & Structure (10%), and Contextual Completeness (10%). The server-level definition quality score is calculated as 60% mean TDQS + 40% minimum TDQS, so a single poorly described tool pulls the score down.
Server Coherence evaluates how well the tools work together as a set, scoring four dimensions equally: Disambiguation (can agents tell tools apart?), Naming Consistency, Tool Count Appropriateness, and Completeness (are there gaps in the tool surface?).
Tiers are derived from the overall score: A (≥3.5), B (≥3.0), C (≥2.0), D (≥1.0), F (<1.0). B and above is considered passing.
Tool Scores
- Behavior2/5
Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?
No annotations provided. Description only says 'get ideas' with no disclosure of behavior (e.g., return format, rate limits, data source).
Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.
Conciseness3/5Is the description appropriately sized, front-loaded, and free of redundancy?
Extremely short, no fluff, but lacks essential details. Conciseness is achieved at the expense of completeness.
Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.
Completeness1/5Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?
With 3 parameters, no output schema, and no annotations, the description is severely incomplete. No information on return values or side effects.
Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.
Parameters1/5Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?
Schema coverage is 0% and description only mentions the keyword parameter, ignoring country and search_engine. Fails to compensate for missing parameter descriptions.
Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.
Purpose4/5Does the description clearly state what the tool does and how it differs from similar tools?
The description clearly states it returns keyword ideas for a given keyword. It distinguishes from sibling tools (backlinks, traffic, difficulty) but lacks specificity about the output format or scope.
Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.
Usage Guidelines2/5Does the description explain when to use this tool, when not to, or what alternatives exist?
No guidance on when to use this tool vs. alternatives, no prerequisites, no context about typical use cases.
Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.
- Behavior2/5
Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?
No annotations provided, so description must carry full burden. It does not disclose how difficulty is calculated, what unit/scale is used, or any side effects. Bare minimum.
Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.
Conciseness3/5Is the description appropriately sized, front-loaded, and free of redundancy?
Single sentence of 8 words is concise but lacks substance. Appropriate length for the content, but more detail would improve informativeness.
Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.
Completeness2/5Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?
Given no annotations, no output schema, and 2 params requiring explanation, the description is inadequate. Leaves agent guessing about return values, scope, and usage nuances.
Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.
Parameters2/5Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?
Schema has 0% description coverage. Description only mentions 'specified keyword' without explaining its meaning or format. Country parameter and default are not explained. Adds minimal value to schema.
Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.
Purpose4/5Does the description clearly state what the tool does and how it differs from similar tools?
The description 'Get keyword difficulty for the specified keyword' clearly states the action and resource. It is distinct from sibling tools like get_backlinks_list and get_traffic, though sibling differentiation is implicit rather than explicit.
Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.
Usage Guidelines2/5Does the description explain when to use this tool, when not to, or what alternatives exist?
No guidance on when to use this tool compared to alternatives. Lacks context about prerequisites or typical use cases.
Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.
- Behavior2/5
Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?
No annotations are present, so the description carries the full burden. It does not disclose whether the tool is read-only, destructive, requires authentication, or has rate limits. For a data query tool, this is a significant gap.
Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.
Conciseness4/5Is the description appropriately sized, front-loaded, and free of redundancy?
The description is concise at two sentences plus an Args/Returns list. It is front-loaded with the purpose and structured for easy scanning. No wasted words.
Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.
Completeness2/5Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?
Given no output schema, the description only vaguely states 'Traffic data' without specifying structure. Combined with missing behavioral context, the description is incomplete for a 3-parameter tool.
Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.
Parameters3/5Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?
The description includes an Args section that lists parameters and their types, adding some meaning beyond the schema (e.g., domain_or_url is 'The domain or URL to query'). However, it does not explain the difference between 'subdomains' and 'exact' modes, nor the effect of the country parameter, beyond default values.
Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.
Purpose4/5Does the description clearly state what the tool does and how it differs from similar tools?
The description states 'Check the estimated search traffic for any website', which clearly identifies the verb and resource. It distinguishes from sibling tools like get_backlinks_list and keyword_difficulty by focusing on traffic estimation, but does not explicitly differentiate.
Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.
Usage Guidelines2/5Does the description explain when to use this tool, when not to, or what alternatives exist?
The description provides no guidance on when to use this tool versus alternatives, nor does it specify prerequisites or exclusions. It simply states the tool's function without context for decision-making.
Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.
- Behavior4/5
Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?
Describes return type and fields (title, URL, domain rating). No annotations provided, so description carries burden; it is transparent about the output.
Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.
Conciseness5/5Is the description appropriately sized, front-loaded, and free of redundancy?
Very concise, all sentences contribute value. Front-loaded purpose with immediate clarity.
Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.
Completeness5/5Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?
For a simple tool with one parameter, the description covers purpose, input, and output sufficiently.
Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.
Parameters3/5Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?
Schema coverage 0%; description adds 'The domain to query' which is minimal. Provides no additional context like format or examples.
Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.
Purpose5/5Does the description clearly state what the tool does and how it differs from similar tools?
Clearly states verb and resource: 'Get backlinks list for the specified domain'. Distinguishes from sibling tools like get_traffic and keyword_difficulty.
Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.
Usage Guidelines3/5Does the description explain when to use this tool, when not to, or what alternatives exist?
No explicit when-to-use or when-not-to-use. Implied usage for domain backlinks, but no guidance on alternatives.
Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.
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