Calven MCP
OfficialClick on "Deploy Server".
Wait a few minutes for the server to deploy. Once ready, it will show a "Started" state.
In the chat, type
@followed by the MCP server name and your instructions, e.g., "@Calven MCPReview this landing-page draft against our buyer personas."
That's it! The server will respond to your query, and you can continue using it as needed.
Here is a step-by-step guide with screenshots.
Calven MCP
Give AI agents governed access to the product marketing intelligence your team keeps in Calven.
https://app.calven.ai/api/mcpThis is the public distribution repository for Calven's hosted Model Context Protocol server and portable Agent Plugin. The production server is operated by Calven. Its implementation is maintained in a private product repository.
Connect
Use OAuth when your client supports remote MCP authentication:
MCP URL: https://app.calven.ai/api/mcp
Transport: Streamable HTTP
Authentication: OAuth 2.1 with PKCETwo common command-line setups:
claude mcp add --transport http calven https://app.calven.ai/api/mcp
codex mcp add calven --url https://app.calven.ai/api/mcpClients that support custom headers can use a personal Calven MCP key instead. Create one in Settings → API & MCP, copy it once, and keep it outside source control.
{
"mcpServers": {
"calven": {
"type": "streamable-http",
"url": "https://app.calven.ai/api/mcp",
"headers": {
"Authorization": "Bearer ${CALVEN_MCP_KEY}"
}
}
}
}See authentication and the client support matrix before rolling Calven out to a team.
Related MCP server: Cold Email & Outreach MCP Server
What agents can do
Read the workspace overview and product catalog.
Read positioning, messaging, ICP, product, and win/loss documents.
Build competitive briefs from dossiers, battle cards, and recent signals.
Query customer voice, market research, product changes, claims, and permitted CRM records.
Review a draft against named personas through an asynchronous review task.
Calven exposes 11 focused tools. Ten are read-only. review_against_personas starts a review task and returns a task ID; it does not publish content. See the tool catalog.
Agent Plugin
The repository root is an Agent Plugins 1.0 package:
plugin.jsondescribes the package.mcp.jsonconnects the hosted Calven server.skills/adds three sourced PMM workflows.
Import the repository root in a client that implements Agent Plugins 1.0. Direct MCP users get the same server tools without the workflow skills. See plugin packaging.
Example requests
Build a sourced workspace brief for our payments product.
Compare our positioning with Acme. Separate documented evidence from gaps.
Review this landing-page draft against our buyer personas. Show the findings and do not rewrite it yet.Trust boundaries
Every request is authenticated as a Calven user and evaluated against that user's workspace role and permissions.
MCP keys are personal credentials. They are shown once, stored hashed by Calven, and can be regenerated or revoked.
Empty results are reported as gaps. The skills tell agents not to fill missing workspace evidence from model memory.
The public repository contains no production credentials and no private server source.
Read data handling, security reporting, and conformance for the complete public contract.
Repository map
server.json Official MCP Registry descriptor
plugin.json Agent Plugin manifest
mcp.json Portable remote MCP configuration
skills/ Reusable PMM workflows
docs/ Auth, tools, trust, compatibility, and operations
examples/ Copyable connection configurations
scripts/validate.mjs Manifest and drift checks
.github/workflows/ Validation and public production smoke testsSupport
Product and setup guide: calven.ai/mcp
Connection problems: open an issue
Security reports: follow SECURITY.md
Privacy: calven.ai/privacy
Terms: calven.ai/terms
Contributing
Documentation, compatibility results, examples, and workflow-skill improvements are welcome. Read CONTRIBUTING.md before opening a pull request.
Licensed under Apache 2.0. See LICENSE.
This server cannot be deployed
Maintenance
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