google-analytics-gtm-mcp
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TDQS
Scored across 40 tools
Every tool targets a distinct resource and action. The gtm_ prefix cleanly separates GTM tools from GA4 tools, and each list/get/create/update/delete/send tool maps to a unique resource (reports, dimensions, metrics, key events, audiences, secrets, tags, triggers, variables, versions). There is no overlap or ambiguity.
Most tools follow a verb_noun pattern, but the GA4 tools use bare verbs (list_, create_, archive_) while GTM tools are prefixed with gtm_ (gtm_list_, gtm_create_), which is a visible deviation. Also, 'get_property_details' doesn't align with 'list_account_summaries', 'send_ga4_event' and 'gtm_whoami' break the pattern, and archive vs delete is used inconsistently. Still, within each domain the pattern is fairly regular.
40 tools is well above the 25+ threshold that typically feels too heavy for an MCP server. Even though the server covers two distinct APIs (GA4 and GTM), the number of tools will clutter the agent's context and many are narrowly scoped (e.g., separate create/update/delete for three GTM resources). The count is excessive for practical use.
The server covers a broad range of GA4 and GTM operations, but there are notable gaps: no update for custom dimensions/metrics (only archive for dimensions), no update/delete for key events, no update for audiences, no update for measurement protocol secrets, and no GTM container/workspace creation or deletion. These gaps are workable but represent missing lifecycle operations in the domain.