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moengage-mcp

A Model Context Protocol (MCP) server for the MoEngage marketing platform. Exposes campaign and email-template tools over stdio, built on FastMCP.

Unlike MoEngage's official MCP (analytics-oriented, interactive OAuth), this server uses the documented Campaign/Content API with plain API-key auth — it runs headless, and it reads campaign targeting (the full segmentation_details filter tree via search_campaigns), which the official server does not expose.

Tools

Campaigns (9)

Tool

Mutates

Purpose

search_campaigns

no

Search/filter campaigns; returns config including the full targeting filter tree (segmentation_details). Email html_content is replaced with a byte count unless include_content=true

get_campaign_meta

no

Thin identity view: status, channel, delivery type, team, tags, dates (no targeting)

get_child_executions

no

Individual runs of a recurring (periodic) campaign

get_personalized_preview

no

Render campaign content with placeholders resolved for sample attributes

get_campaign_stats

no

⚠ Disabled upstream — hidden unless MOENGAGE_ENABLE_STATS=true; re-enable when MoEngage turns the endpoint back on

create_campaign

yes

Create a campaign; auto-supplies required delivery_controls/advanced for triggered types, strips the empty-intelligent_delay_optimization validator trap, create_paused=true pauses right after creation (API campaigns land Scheduled, not draft)

update_campaign

yes

Update campaign config

change_campaign_status

yes

Activate / pause / stop a campaign

test_campaign

yes

Send a real test push/email to named recipients

Custom segments (3)

Tool

Mutates

Purpose

create_custom_segment

yes

Create a filter segment — event shortcut ("executed X ≥N times in last D days") or full filter tree. Segment user counts are dashboard-only (no API exposes them)

get_custom_segment

no

Get one segment's definition by id, or list all custom segments

archive_custom_segment

yes

Archive (deferred delete, ~30d purge) or restore a segment

Email templates (9)

Tool

Mutates

Purpose

search_templates

no

Search templates with filters and pagination

analyze_template

no

Parse template HTML into structured content nodes

compare_templates

no

Structured diff of two templates

build_email_template

no

Build + validate a template, return a structured preview (no publish); autofix=true repairs mechanical layout issues (isolation spacers, missing disclaimer/footer)

get_server_info

no

Data center + dashboard base URL

publish_template

yes

Build + validate + publish to MoEngage

update_template

yes

Update an existing template

localize_template

yes

Publish a translated market variant

patch_template_text

yes

Modify specific text nodes without a rebuild

Tools return structured previews, never raw HTML — large payloads would overflow an agent's context window.

Gating writes: the server ships all tools; restrict the mutating ones in your MCP client (e.g. Claude Code permissions.allow listing only the read tools). Read and write tools share MoEngage's campaign-API rate limits (5/min, 25/hr, 100/day) — avoid fanning out calls.

Related MCP server: Brevo MCP Server

Install & run

pip install git+https://github.com/poddubnyoleg/moengage_mcp.git
moengage-mcp            # stdio

Claude Code / Claude Desktop config:

{
  "mcpServers": {
    "moengage": {
      "type": "stdio",
      "command": "moengage-mcp"
    }
  }
}

Configuration

Environment variables (or a local .env, see .env.example):

Variable

Required

Description

MOENGAGE_API_KEY

yes

Campaign/Content API key (dashboard → Settings → APIs)

MOENGAGE_DATA_API_KEY

for segments

Data API key (dashboard → Settings → APIs → Data) — the segment tools authenticate against MoEngage's Data API family, which rejects the campaign key with a 401 APP_SECRET key mismatch. Falls back to MOENGAGE_API_KEY

MOENGAGE_WORKSPACE_ID

yes

Workspace (app) ID

MOENGAGE_DATA_CENTER

yes

Regional DC, e.g. 02 for dashboard-02.moengage.com

MOENGAGE_FOOTER_CONFIG

no

Brand links for the email footer component — inline JSON or a file path (schema in footer.py); without it the footer carries only an Unsubscribe link

MOENGAGE_ENABLE_STATS

no

Set true to register get_campaign_stats (hidden by default while the upstream endpoint is disabled)

API errors (including 401 on rotated keys) come back as structured error dicts, so a consuming agent can report them instead of failing opaquely.

Notes

  • content/email/TEMPLATE_GUIDELINES.md documents an example house style the template validator enforces (component order, CTA compliance, Jinja rules) — adapt to your brand.

  • Audience reachability counts are only returned by MoEngage for one-time scheduled campaigns, not periodic ones.

License

MIT

Install Server
A
license - permissive license
A
quality
B
maintenance

Maintenance

Maintainers
Response time
Release cycle
Releases (12mo)
Commit activity

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