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appalchapa

MarTech MCP Server

by appalchapa

search_campaigns

Find marketing campaigns using free-text queries and segment filters.

Instructions

Search campaigns by free-text query and/or segment.

Input Schema

TableJSON Schema
NameRequiredDescriptionDefault
limitNo
queryNo
segmentNo
Behavior1/5

Does the description disclose side effects, auth requirements, rate limits, or destructive behavior?

No annotations provided, so the description carries full burden. It fails to disclose behavioral traits like pagination, ordering, authorization, rate limits, or the meaning of 'segment'. For a search tool, this is critically insufficient.

Agents need to know what a tool does to the world before calling it. Descriptions should go beyond structured annotations to explain consequences.

Conciseness3/5

Is the description appropriately sized, front-loaded, and free of redundancy?

The description is a single sentence, which is efficient but under-specified. It lacks critical information that could be added without much bloat, making it inadequate despite its brevity.

Shorter descriptions cost fewer tokens and are easier for agents to parse. Every sentence should earn its place.

Completeness1/5

Given the tool's complexity, does the description cover enough for an agent to succeed on first attempt?

Given no annotations, no output schema, 0% param coverage, and 3 parameters, the description is highly incomplete. It does not cover return values, pagination, or behavior, leaving agents with insufficient context to use the tool effectively.

Complex tools with many parameters or behaviors need more documentation. Simple tools need less. This dimension scales expectations accordingly.

Parameters2/5

Does the description clarify parameter syntax, constraints, interactions, or defaults beyond what the schema provides?

Schema description coverage is 0%, so description must compensate. It explains 'query' and 'segment' but not 'limit'. No details on format or constraints, leaving agents guessing about valid inputs.

Input schemas describe structure but not intent. Descriptions should explain non-obvious parameter relationships and valid value ranges.

Purpose5/5

Does the description clearly state what the tool does and how it differs from similar tools?

The description clearly states the action ('search'), the resource ('campaigns'), and the method ('by free-text query and/or segment'). It distinguishes from sibling tools like 'get_campaign' (fetches single) and 'search_offers' (different resource).

Agents choose between tools based on descriptions. A clear purpose with a specific verb and resource helps agents select the right tool.

Usage Guidelines2/5

Does the description explain when to use this tool, when not to, or what alternatives exist?

No guidance on when to use this tool vs alternatives (e.g., search_offers, get_campaign_performance). The description only implies use cases via 'free-text query and/or segment' but offers no exclusions or context.

Agents often have multiple tools that could apply. Explicit usage guidance like "use X instead of Y when Z" prevents misuse.

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