Meta Ads MCP
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- -licenseNot gradedqualityNot gradedmaintenanceEnables AI assistants to manage Facebook and Instagram advertising campaigns through the Meta Marketing API. Supports full campaign lifecycle management, performance analytics, audience targeting, and creative optimization.-
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- AlicenseAqualityNot gradedmaintenanceEnables AI-powered analysis, management, and optimization of Meta advertising campaigns across Facebook and Instagram, including performance insights, budget optimization, and creative testing.33Business Source 1.1
TDQS
Scored across 42 tools
Most tools map cleanly to distinct resources (campaigns, adsets, ads, creatives, targeting, insights). A few overlapping pairs exist—get_ad_creatives vs get_creative_details, get_account_pages vs search_pages_by_name, get_ad_image vs get_image_by_hash—but their descriptions clarify the intended inputs and use cases.
The dominant pattern is verb_noun (get_campaigns, create_adset, update_ad, upload_ad_image, search_interests). A few generic names (search, fetch) and slight deviations (get_image_by_hash not following get_<resource>) break the pattern, but the overall structure is predictable and readable.
At 42 tools, this server exceeds the 'heavy' threshold and feels over-scoped for a single MCP server. While the Meta Ads domain is broad, many tools are narrow (e.g., compute_image_crops, create_budget_schedule) and several overlap in function, inflating the count beyond what is needed for core ad management.
The surface covers the full campaign→adset→ad→creative hierarchy with create, read, and update operations, plus insights, targeting search, page posts, and budget schedules. Notable gaps include missing delete/archive endpoints and the oddly coupled search/fetch pair, but these do not severely hamper core workflows.