gtm-business-review
Click on "Deploy Server".
Wait a few minutes for the server to deploy. Once ready, it will show a "Started" state.
In the chat, type
@followed by the MCP server name and your instructions, e.g., "@gtm-business-reviewDraft a one-page business review, then check every number in it"
That's it! The server will respond to your query, and you can continue using it as needed.
Here is a step-by-step guide with screenshots.
GTM Business Review Agent
Let Claude draft the leadership business review. Make sure every number in it is true.
Why this exists
AI can turn a dashboard into a polished leadership brief in seconds. It can also round a number the wrong way, mix up two metrics, or invent one, and a single wrong figure in front of leadership costs more credibility than the whole brief earns.
This project keeps the speed and removes that risk:
📚 Governed KPIs | 37 KPIs (plus 4 analysis definitions), each with a definition, unit, source and display format. Derived metrics carry their formula. |
🔌 MCP server for Claude | Claude pulls approved numbers and drafting rules through tools, instead of having numbers pasted into a prompt. |
âś… Number checker | Every figure in a draft is traced back to a KPI, allowing only the rounding implied by how it is written. |
📊 Leadership deck | A 5-slide business review generated only from numbers that passed the checker. |
Related MCP server: metrics-mcp
How it works
flowchart LR
A[(Subscription<br/>model workbook)] --> R
B[(Campaign<br/>results)] --> R
R[Governed KPI registry<br/>37 KPIs + formulas] --> M{{MCP server}}
M -->|get_review_context| C[Claude drafts<br/>the review]
C -->|check_draft| V{Every number<br/>traceable?}
V -->|no| C
V -->|yes| D[Brief + 5-slide<br/>leadership deck]The checker in action
A draft with two subtle mistakes:
FY2025 revenue hit $3.5M, up 30.7%. Web converts at 41.9% vs. 29.8% on Android, and we ran 285K trials. Only 2 of 30 campaigns worked.
{
"numbers_checked": 7,
"supported": 5,
"unsupported": [
{ "text": "$3.5M", "note": "not traceable to any governed KPI" },
{ "text": "285K", "note": "not traceable to any governed KPI" }
],
"ready_to_share": false
}Revenue was $3.37M, not $3.5M. And 285,585 trials rounds to 286K, so "285K" is quietly wrong; "285K+" passes.
Draft says | Result | Why |
"Web converts at 41.9%" | âś… Supported | Matches |
"Web converts at 43%" | ❌ Unsupported | No KPI rounds to 43% |
"Portfolio sales were -$30K" | âś… Supported | Matches |
"Month-1 churn in Q4 2026" | âž– Ignored | Labels and years are not metrics |
The deck it produces
Storyline: growth is real (on track for 27.1%), Android converts 12.1 pts below Web as mobile grows, only 2 of 30 campaigns moved sales, and four actions for the next planning cycle. Download: outputs/gtm_business_review.pptx
MCP tools
Tool | What it does |
| All governed KPIs, or one domain ( |
| One KPI with its definition, source and display format |
| KPIs grouped into 4 themes, plus drafting rules |
| Checks every number; returns what is unsupported and |
Resources: gtm://drafting-rules · gtm://reference-brief
Quick start
pip install -r requirements.txt
pytest -q # 15 tests, including an end-to-end MCP client test
python export_review.py # writes the validated brief to outputs/
npm install && npm run deck # builds outputs/gtm_business_review.pptxAdd this to claude_desktop_config.json (use your own paths), then restart Claude Desktop:
{
"mcpServers": {
"gtm-business-review": {
"command": "/path/to/python",
"args": ["/path/to/gtm-business-review-agent/server.py"]
}
}
}Then ask:
Use gtm-business-review to draft a one-page business review for leadership, then run check_draft and fix anything unsupported.
Data
Domain | Source | Type |
Growth, funnel, churn, currency | subscription-revenue-cohort-model workbook | Simulated business |
Campaigns, member value | loyalty-promotion-roi published results | Real retail data (dunnhumby The Complete Journey) |
Project layout
gtm_review/kpis.py governed KPI registry (workbook + campaign results + derived formulas)
gtm_review/validate.py number checker
gtm_review/brief.py review context, drafting rules, reference brief
server.py MCP server (4 tools, 2 resources)
export_review.py validated brief -> outputs/
build_deck.js 5-slide deck from the validated brief
tests/ 15 testsLimitations
The checker confirms a number traces to a KPI, not that it is used in the right sentence. A correct number in the wrong context can still pass, so a person still reads the final draft.
The subscription business is simulated. Campaign figures come from the published results table, not recomputed here.
Analysis settings (the 10% currency scenario, top-25% cut-off, month 12, 24-month horizon) are registered as definitions so they can appear in text.
This server cannot be deployed
Maintenance
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