gsc_traffic_drops
Detects pages with click drops versus a baseline and explains whether the cause is ranking loss, falling demand, collapsed CTR, or a disappeared page.
Instructions
Pages that lost clicks against the baseline, each with a likely cause.
diagnosis separates a ranking loss from falling demand, a collapsed CTR
and a page that disappeared: the four need different fixes, and the raw
numbers for both periods are in the row so the call can be checked.
Input Schema
| Name | Required | Description | Default |
|---|---|---|---|
| days | No | Rolling window length ending today. | |
| period | No | Named range: last_7_days, last_28_days, last_3_months, last_month, this_month, last_16_months. | |
| date_to | No | End date YYYY-MM-DD. Defaults to today. | |
| no_cache | No | ||
| site_url | Yes | `sc-domain:example.com` for a domain property, or `https://example.com/` with the trailing slash for a URL-prefix property. Call gsc_sites if unsure. | |
| date_from | No | Start date YYYY-MM-DD. Overrides period and days. | |
| row_limit | No | Rows returned. Default 100, capped at 1000. | |
| thresholds | No | Override the adaptive thresholds: min_impressions, min_clicks, high_visibility_impressions, ctr_curve. | |
| min_drop_pct | No | Minimum click loss, in percent. | |
| response_format | No | `tsv` (default, compact) or `json`. | tsv |
Output Schema
| Name | Required | Description | Default |
|---|---|---|---|
| result | Yes |